Marketing Associate

Are you a highly motivated and creative individual with a passion for marketing? Are you eager to gain practical experience in the dynamic world of marketing and contribute to a growing business? If so, we have the perfect opportunity for you! We are seeking a proactive and enthusiastic Marketing Intern to join our team and support our marketing efforts at Arch K, a leading company specializing in job coaching and mentoring in the architecture industry.

Company Description

At Arch K, we are dedicated to empowering aspiring architects and professionals within the architecture industry to achieve their career goals and reach new heights of success. With years of experience and expertise, we have built a reputation for providing personalized and result-oriented job coaching and mentoring services.

Our team of industry experts, comprising seasoned architects and career advisors, is committed to nurturing talent and guiding individuals throughout their career journey. We understand the unique challenges and opportunities within the architecture field, and we tailor our coaching and mentoring programs to equip our clients with the skills, knowledge, and confidence necessary to excel in this competitive industry.

Responsibilities

As a Marketing Intern at Arch K, you will play a crucial role as a self-contributor and directly report to the CEO, assisting our marketing team in various tasks and campaigns. Your primary responsibilities will include, but are not limited to:

Social Media Marketing

• Assist in creating, scheduling, and managing content for our social media platforms (e.g., LinkedIn, Youtube, RED, etc.)
• Develop and implement strategies to grow our social media presence and engage with our target audience effectively.
• Monitor social media trends and engagement metrics to optimize performance and ensure our content resonates with our community of aspiring architects.

Email Marketing

• Aid in the creation and execution of email marketing campaigns, including drafting engaging content and designing visually appealing email templates.
• Collaborate with the marketing team to segment our email lists and tailor communications to specific client segments.
• Track and analyze email campaign performance, suggesting improvements for future campaigns to enhance open rates, click-through rates, and conversions.

Market Research

• Conduct research on industry trends, competitors, and emerging opportunities
• Analyze data and prepare reports to support marketing strategy development, identifying potential areas for growth and innovation.
• Provide insights on changing client needs and preferences to inform the continuous improvement of our coaching and mentoring programs.

Sales Outreach

• Assist the sales team in lead generation and prospecting activities to expand our client base.
• Coordinate sales outreach efforts, such as email campaigns and follow-ups, to nurture leads and convert them into clients.
• Maintain accurate records of outreach activities and responses, helping to track the success of various marketing initiatives.

Database Management

• Ensure the accuracy and cleanliness of the marketing and customer databases, adhering to data protection and privacy regulations.
• Assist in updating and organizing contact information, ensuring effective communication with our clients and prospects.
• Contribute to data analysis to support marketing and sales strategies, enabling data-driven decision-making.

Content Creation

• Collaborate with the marketing team to create compelling and informative content for various channels, such as blog posts, infographics, videos, and webinars.
• Assist in proofreading and editing content to maintain high quality and consistency, aligning with our brand voice and values.
• Participate in brainstorming sessions to generate creative ideas for content that resonates with our target audience.

Requirements

• Recent marketing, business, communication, or related field graduates.
• Proficiency in Mandarin is a must.
• Strong interest in marketing and a desire to learn and grow in the field.
• Excellent verbal and written communication skills, with an ability to convey complex ideas clearly and concisely.
• Proficiency in social media platforms and an understanding of social media best practices, with an eye for design and visual aesthetics.
• Familiarity with email marketing tools and concepts, and an ability to craft engaging and persuasive email copy.
• Basic knowledge of market research methods and data analysis, with an analytical mindset to derive actionable insights.
• Ability to work independently as a self-contributor, while also collaborating effectively in a team environment.
• Detail-oriented with strong organizational skills to manage multiple tasks and meet deadlines effectively.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint), and experience with graphic design software (e.g., Adobe Creative Suite) is a plus.

Benefits

• OPT/H1b Sponsorship available.
• Mentorship and guidance from experienced marketing professionals and industry experts, with direct access to the CEO.
• Opportunity to contribute creative ideas and see them come to life, making a meaningful impact on aspiring architects' careers.
• Potential for future career development opportunities within Arch K as we expand and make a difference in the architecture community.

Note:

• We are open to candidates who reside anywhere in the United States, with a preference for candidates based in Chicago (US-based candidates only).

Arch K is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, national origin, ancestry, sex, gender, gender identity, pregnancy, childbirth or related medical condition, religious creed, physical disability, mental disability, age, medical condition, marital status, veteran status, sexual orientation, genetic information, or any other characteristic protected by federal, state or local law.