Marketing Associate

Overview

Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world’s leading financial centers – New York, London, San Francisco, Los Angeles, Chicago and Boston. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP (Baker Tilly) provide professional services through an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable laws, regulations and professional standards. Baker Tilly US, LLP is a licensed independent CPA firm that provides attest services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and business advisory services to their clients. Baker Tilly Advisory Group, LP and its subsidiary entities are not licensed CPA firms.

Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, are independent members of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 141 territories, with 43,000 professionals and a combined worldwide revenue of $5.2 billion. Visit bakertilly.com or join the conversation on LinkedIn, Facebook and Instagram.

Please discuss the work location status with your Baker Tilly talent acquisition professional to understand the requirements for an opportunity you are exploring.

Baker Tilly is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, gender identity, sexual orientation, or any other legally protected basis, in accordance with applicable federal, state or local law.

Any unsolicited resumes submitted through our website or to Baker Tilly Advisory Group, LP, employee e-mail accounts are considered property of Baker Tilly Advisory Group, LP, and are not subject to payment of agency fees. In order to be an authorized recruitment agency ("search firm") for Baker Tilly Advisory Group, LP, there must be a formal written agreement in place and the agency must be invited, by Baker Tilly's Talent Attraction team, to submit candidates for review via our applicant tracking system.

Job Description

Marketing plan execution support:

• Provide assistance for a wide range of marketing tactics and revenue growth initiatives to help execute go-to-market plans such as: demand generation and nurturing campaigns, webinars, videos, sponsorships, special events, seminars, trade show exhibits, advertising and communications
• Provide writing and marketing assistance for a wide range of marketing strategy and content tactics
• Assist supervisor and other marketing colleagues in developing and maintaining up-to-date collateral, and other content
• Follow processes and best practices to enable the tracking of marketing return on investment
• Collaborate with colleagues as appropriate to plan and execute work
• Participate in planning, project-specific, and team meetings, as necessary
• Ensure compliance with firm guidelines and brand standards
• Continuously expand knowledge base of industries or services
  
  

Provide Other Marketing Support As Needed To Agency Teams

• Work with teams to ensure the accuracy of client and prospect lists
• Assist with lead management activities, as needed
• Provide support with Salesforce.com, as requested
• Participate in marketing task forces and special projects
  
  

Perform Research As Needed

• Assist in conducting online research of specific companies, executives and target lists
• Use internal and external research as needed when executing work
  
  

Maintain and expand knowledge base in a variety of marketing areas:

• Integrate new knowledge, skills, and best practices into daily work and share with colleagues as appropriate
  
  

The Successful Candidate Will Have

• Bachelor’s degree in marketing, communications, English, journalism or related field
• Minimum of 6 months of marketing and/or internship experience
• Excellent written and verbal communication skills. Ability to communicate effectively with all levels of staff from entry level to partners and work well in a team environment. High level of attention to detail.
• Knowledge of marketing tools and techniques. Excellent Microsoft Office Suite skills. Experience with Adobe Creative Suite, business-related social media and Salesforce.com helpful. Experience with marketing automation tools preferred.
• Proficient project management skills and the flexibility to prioritize multiple project requests simultaneously in a timely and efficient manner.
• Previous professional services experience or marketing internship preferred.