What are the responsibilities and job description for the Digital Channel Manager position at Bank of America?
Job Description:
The Digital Marketing team has a newly opened position to support the strategy, development, and operational delivery of Credit Card sales in third party (including Cobrand) and bank-owned websites. We are looking to hire a dynamic, detail-oriented professional who has strong organizational, project management, and relationship management skills. The ideal candidate will have experience and knowledge of our Credit Card products, including Cobrand and Small Business.
The Digital Channel Manager will be responsible as a team lead working across multiple business partners to create and execute the digital sales applications in support of Consumer Card and Small Business digital marketing campaigns. This person must be able to manage multiple projects at one time.
Responsibilities include:
- Flawless execution of digital marketing campaigns throughout every step of the process
- Working with team members from various departments, including Technology
- Maintaining and establishing routines of communication on monthly work status
- On-time delivery of routine deliverables, including deliverables for control and compliance
- Identify and recommend improvement of existing operational routines
- Directly interface with program manager partners for campaign strategy, development and platform enhancements.
- Flexibility to support work requests on nights and weekends, if needed
Required Skills:
- Strong project management skills
- Demonstrated success in executing complex, detailed tasks quickly and accurately
- Ability to work independently, as well as with a team, in a fast-paced environment while consistently meeting deadlines
- Must have excellent organizational skills and ability to multi-task efficiently
- Ability to communicate clearly, effectively, and concisely
- Proactive, self-starter who shows initiative and ability to drive results
- Process and systems knowledge used for marketing asset execution
- Minimum of a Bachelor’s degree required
- Intermediate to advanced Excel and PowerPoint skills required
- Develop presentation materials
- Excellent time-management skills
- Must be detail-oriented
Desired Skills:
- Adobe Target, Adobe Analytics, Adobe Experience Manager (AEM), Adobe Audience Manager (DMP), Adobe Photoshop knowledge and experience preferred.
- Experience in Workflow Management Tool (JIRA, CMS or other) is a plus
- Understanding of Chrome developer tools and extensions to troubleshooting targeting, tracking and page tags.
- QA testing and validation experience
- Content management system experience
- Spanish language a plus
Shift:
1st shift (United States of America)Hours Per Week:
40
