Marketing and Program Coordinator

BCCC Bucks County Community College
Newtown, PA Full Time
POSTED ON 5/17/2024
It’s great to work at a place where people are truly committed to serving our students! We’re committed to bringing passion and energy to our College. The Marketing and Program Coordinator for Community Education and Professional Certification will play a pivotal role in coordinating various programs and marketing initiatives. This role requires independent thinking, strong organizational skills and a high level of accountability. This position is responsible for ensuring community programs align with the community, develop comprehensive marketing strategies to promote community programs, and utilize digital marketing tools and platforms to reach a wider audience. This position will plan, coordinate and execute various programs and events ensuring smooth execution from start to finish. This position will monitor program progress, evaluate outcomes, and prepare program reports. This position will serve as primary point of contact for program inquiries, providing timely and accurate information to stakeholders. Cultivate relationships with external partnerships, sponsors and community organizations to enhance program visibility and support. This position will create compelling marketing materials, including brochures, flyers, social media posts and email campaigns. Coordinate with marketing department to produce high-quality marketing collateral. Serve as the primary point of contact for program inquiries, providing timely and accurate information to stakeholders. This multifaceted position requires a dynamic individual who can seamlessly coordinate marketing efforts, manage various resources, and program oversight. This position serves as a backup to registration during high volume periods, requiring excellent customer service skills. Primary Job Duties: Develops and coordinate various programs and marketing initiatives. Develop & implement comprehensive marketing strategies to promote community education and Professional Certification programs, including print and digital. Utilize digital marketing tools and platforms to reach a wider audience. Act as a community liaison between program participant (students) and instructors. Implement assessment tool (survey monkey) to measure effectiveness of community programs and make necessary adjustment to programs as required. Assist in registration process for participants, respond to inquiries and provide information to prospective participants, communicate program details, updates and important information to registered participants and address participants inquiries, concerns and feedback in a timely professional manner during high volume periods, while ensuring a positive experience. Monitor program progress, evaluate outcomes, prepare program reports, and make recommendations for adjustment Follow up with student outcomes and career success of Professional Development programs Represent Department at on-site and off-site events. (Open House, Senior Expos, and community events) Coordination and oversight of Department Brochure (3x per year) Salary range: $46,923 - 59,849 (commensurate with experience) Bucks County Community College offers an exceptional benefits package that includes medical, dental, vision, prescription plans, 403B pension plan, life insurance, short & long-term disability, generous paid time off, summer hours, tuition waivers, tuition assistance, wellness center, cafeteria and free parking on a beautiful Bucks County campus. Minimum Job Requirements: Bachelor's Degree and 1-3 years' experience in related field such as business administration, marketing or communication. Demonstrated creativity and innovation in determining development of marketing strategies and promotional materials. Proven ability to make appropriate decisions regarding program and process changes, as required. Ability to collaborate effectively with cross-functional teams and external stakeholders. Strong analytical skills to assess program performance and make data-driven decisions. Commitment to upholding organizational values and fostering a positive work culture. Familiarity with online registration systems and marketing tools. Proficiency in Microsoft Office suite, Adobe Creative Suite and social media platforms. Ability to travel to various training and event locations, within and outside of Bucks County. Excellent written and verbal communication skills. Strong project management skills, with the ability to prioritize tasks and meet deadlines. Ability to effectively communicate with diverse groups, including students, instructors and administrators. Ability to work independently, take initiative and exercise sound independent judgement. Flexibility to adapt to changing priorities and work in a fast-paced environment. Application Instructions: Interested candidates should submit a resume, cover letter, and contact information for three professional references. At this time, this position operates on a hybrid schedule, with an on-campus/in-office presence at least three days a week. We are proud to be an organization that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace. Please Note: At this time, the College does not provide work visa sponsorships. To be considered for employment at Bucks County Community College, applicants must be permitted to legally work in the United States without employer sponsorship. Founded in 1964, the College offers almost 90 programs of study that lead to either an associate degree or certificate, as well as non-credit courses for career advancement or personal enrichment. The Mission of Bucks County Community College is to provide to the County's diverse population of learners comprehensive educational, training, and cultural opportunities that are accessible, affordable and convenient, and that will equip them to be successful and effective in their work and as citizens of the world. This page is for individuals applying for employment at Bucks County Community College. If you are a student or alumnus, or an employer seeking to post jobs for our students or alumni, please visit the Center for Student Employment Career Development.

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