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Marketing Assistant II Salary in the United States

How much does a Marketing Assistant II make in the United States?

As of May 01, 2026, the average salary for a Marketing Assistant II in the United States is $50,339 per year, which breaks down to an hourly rate of $24.

However, a Marketing Assistant II's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $58,210
  • Majority Range (25th-75th percentile): $44,923 to $54,459
  • Entry-Level (10th percentile): $39,992
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View as table View as graph 25% $44,923 10% $39,992 90% $58,210 75% $54,459 $50,339 50%(Median) Didn’t find job title? Click

Marketing Assistant II Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $54,459 $4,538 $1,047 $26
Average $50,339 $4,195 $968 $24
25th Percentile $44,923 $3,744 $864 $22
Check out Marketing Assistant II Job Openings in the United States
Direct Marketing Assistant

GM Legacy - Columbus, OH

Entry Level Marketing

Miller Cole Solutions Inc. - Mason, OH

Communications and Marketing Director

City of Shaker Heights - Shaker Heights, OH

Head of Marketing Growth Marketing

Confidential - Columbus, OH

Search More Marketing Assistant II Jobs in the United States

Key Factors That Influence Marketing Assistant II Salaries

A Marketing Assistant II's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Marketing Assistant Salaries?

Experience is a primary driver of a Marketing Assistant II's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Marketing Assistant I (0-1 years): $45,295
  • Marketing Assistant II (1-3 years): $50,339
  • Marketing Assistant III (3-5 years): $56,193
  • Marketing Assistant IV (5-7 years): $62,623
Job Role Years of Experience Average Salary
Marketing Assistant I0-1 years$45,295
Marketing Assistant II1-3 years$50,339
Marketing Assistant III3-5 years$56,193
Marketing Assistant IV5-7 years$62,623
$45,295 Marketing...
$50,339 Marketing...
$56,193 Marketing...
$62,623 Marketing...
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What Am I Worth?

Top Paying Cities for Marketing Assistant IIs

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $63,493
  • San Francisco: $62,797
  • Oakland: $61,474

What Skills Can Increase a Marketing Assistant II's Salary?

Demanded Skills for the Role:

  • Organizing (Mentioned in 5.4% Job Postings): Organizing is the process of blending human and material resources through a formal structure of tasks and authority; arranging work, dividing tasks among employees, and coordinating them to ensure implementation of plans and accomplishment of objectives.
  • Market Research (Mentioned in 2.63% Job Postings): Market research is an organized effort to gather information about target markets or customers. It is a very important component of business strategy. The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets. Market research is one of the main factors used in maintaining competitiveness over competitors. Market research provides important information which helps to identify and analyze the needs of the market, the market size and the competition. Market-research techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data. Market research, which includes social and opinion research, is the systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making.
  • Photoshop (Mentioned in 2.06% Job Postings): Photoshop is an image creation, graphic design and photo editing software developed by Adobe. It is used to demonstrate knowledge of image resolution, image size, and image file format for web, video, and print.
See More Skills
Skills Demand Percentage
Organizing 5.4%
Market Research 2.63%
Photoshop 2.06%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a Marketing Assistant II's salary.
  • Marketing Communications: Can increase your salary by up to 21%.
  • Email Marketing: Can increase your salary by up to 17%.
  • Marketing Plans: Can increase your salary by up to 14%.
Skill Salary Salary % Increase
Marketing Communications
$60,910
21%
Email Marketing
$58,897
17%
Marketing Plans
$57,386
14%
Project Management
$57,386
14%
Analysis
$57,386
14%
Insight
$57,386
14%
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How Education impacts a Marketing Assistant II's Salary?

Your level of education can impact your salary potential. While many Marketing Assistant IIs enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a Marketing Assistant II with a Associate's Degree is between $52,480 and $56,515).

Marketing Assistant II Salaries by Degree Level

Typical Education for Marketing Assistant II
Degree Level % of user with this level of education
No Diploma 0.6%
High School 8.4%
Associates 8.0%
Bachelors 70.9%
Masters 12.0%
Doctorate 0.1%
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Marketing Assistant II Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Marketing Assistant II's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on May 01, 2026

Marketing Assistant II Salary Growth & Career Path

For a Marketing Assistant II, the most direct path to higher earnings is advancing to the Marketing Assistant III role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $56,193 - a projected growth of 12% over your current level.

Salary Trends for Marketing Assistant II

Salaries for a Marketing Assistant II can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $53,009 in 2023 to around $52,450 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Marketing Assistant II salary trends, .

Average Annual Salary of Marketing Assistant II Over Time

2022
$???
2023
$53,009
2024
$52,845
2025
$52,450
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $53,009
2024 $52,845
2025 $52,450
2026
View More
2027
View More

Most common benefits for Marketing Assistant II

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for Marketing Assistant II

Here are companies hiring for Marketing Assistant II and their salaries, click below for more details.

Find Your Next Marketing Assistant II Job

Ready to take the next step in your career? Browse thousands of current Marketing Assistant II job openings on our job board. Use the search bar below to find your perfect match.

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FAQ about Marketing Assistant II

1. Where can a Marketing Assistant II earn the most?

A Marketing Assistant II's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a Marketing Assistant II earns the most in San Jose, CA, where the annual salary of a Marketing Assistant II is $63,493.

2. What is the highest pay for Marketing Assistant II?

The highest pay for Marketing Assistant II is $58,210.

3. What is the lowest pay for Marketing Assistant II?

The lowest pay for Marketing Assistant II is $39,992.

4. What are the responsibilities of Marketing Assistant II?

Assists and supports the daily activities of an organization's marketing department. Gathers, collects, and organizes pertinent information from various internal and external sources. Reviews marketing materials to ensure accuracy, consistency, and alignment with company policies and objectives. Prepares routine reports detailing the status and performance of marketing initiatives. Requires a high school diploma. Typically reports to a supervisor. Works under moderate supervision. Gaining or has attained full proficiency in a specific area of discipline. Typically requires 1-3 years of related experience.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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