Marketing Manager

Why Big Bend Hospice?

Are you a marketing expert with a knack for strategy and a passion for creativity? Join our dynamic team at Big Bend Hospice as our next Marketing Manager and lead the charge in crafting compelling campaigns that drive our mission forward!

Location: Must be local to Tallahassee, Florida. 


 

Hospice work is not a job – it’s a calling.
 

Caring for patients and their families at the end of life requires exceptional people with the spirit and commitment to providing compassionate care.

Big Bend Hospice has been the “Hometown Hospice” in the Florida Big Bend area since 1983. Our non-profit's mission is to “inspire hope by positively impacting the way our community experiences serious illness or grief one family at a time.”

Big Bend Hospice strives to be the employer of choice and is committed to providing the education, tools, and work environment to allow employees to perform at their best. For more information about Big Bend Hospice, visit bigbendhospice.org or us on Instagram, TikTok, and Facebook.

 

Our Culture  

Our culture is cultivated using the following values:

• Integrity - We demonstrate integrity in everything we do
• Accountability - We hold ourselves accountable to the highest standards
• Respect - We respect our patients and the families we serve, and we respect one another
• Stewards - We are good stewards of our resources
• Innovation - We strive for increased knowledge and explore innovative ways to fulfill our mission
• Excellence - We are committed to excellence and helping each employee reach their highest potential

Qualifications, Duties, and Perks

What you will do: 
(Includes but, not limited to)

Under the direction of the Marketing Director, you will - 

• Shape Strategy: Develop and implement comprehensive marketing strategies that align with our business goals.

• Lead the Team: Supervise and mentor our Marketing Coordinator, fostering an environment of growth and excellence.

• Drive Campaigns: Oversee the execution of innovative marketing campaigns across digital, social media, and content platforms.

• Collaborate: Work closely with internal teams and external partners to bring our marketing vision to life.

• Analyze & Optimize: Use data-driven insights to measure campaign performance and refine our strategies for maximum impact.

• Complete all other duties as assigned. 

What We're Looking For:

• Experience & Expertise: A Bachelor’s degree in Business, Marketing, Communications, or a related field (Master’s preferred), plus at least five years in a related role.

• Skills: Outstanding communication, organizational, and analytical skills. Proficiency in digital marketing channels and CRM data utilization.

• Leadership: Strong supervisory and leadership abilities, with a proven track record of managing teams and projects.

• Passion: A proactive and enthusiastic approach to marketing, with a keen eye for detail and a creative mindset.

Why You'll Love Working With Us:

• Impact: Be a key player in driving our mission and making a tangible difference.

• Growth: Opportunities for professional development and career advancement.

• Innovation: Work in a dynamic and supportive environment where your ideas matter.

Required Skills/Abilities:  

• Excellent verbal and written communication skills.

• Excellent interpersonal, collaboration and customer service skills.

• Excellent organizational skills and attention to detail.

• Strong analytical and problem-solving skills.

• Strong supervisory and leadership skills.

• Ability to manage multiple priorities and deadlines in a fast-paced environment.

• Ability to create, implement, and monitor budgets.

• Thorough understanding of principles and methods used to promote, display, and sell products and services. 

• Proficient with Microsoft Office Suite or related software.

• Experience with digital marketing channels (SEO, social media, content strategy).

• Experience working with CRM data for marketing purposes (a plus).

• Excellent analytical and problem-solving skills.

• Strong understanding of marketing principles and best practices.

Requirements:

• Bachelor's Degree in Marketing, Communications, or related field; Master's Degree is preferred.

• Minimum five years' experience in a related field. 

• Valid driver's license and proof of automobile insurance 

We Got the Perks:

• Annual PTO accrual based on years of service. 

• 9 paid holidays annually

• Medical (UHC), dental, vision, STD, LTD, FSA, EAP, life insurance, and supplemental life insurance

• 5% 403B match after one year of employment with us

• Employee recognition programs and discounts

• PSLF (Public Service Loan Forgiveness) eligibility for most roles

Join a Team that inspires hope!

Big Bend Hospice is an equal-opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals. We celebrate diversity without discrimination based on race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristics.