Digital Marketing Director

BRICKELL BRANDS LLC
South Portland, ME Full Time
POSTED ON 3/9/2023 CLOSED ON 1/7/2024

What are the responsibilities and job description for the Digital Marketing Director position at BRICKELL BRANDS LLC?

Role Description: The Digital Marketing Director is responsible for planning marketing campaigns, delegating tasks to team members, leading those employees, and ensuring marketing projects are completed on time and within budget. They also ensure the marketing team’s strategies and initiatives are clearly communicated across the organization.


What This Role Does:
  • Manages the Marketing team to execute day-to-day and overall marketing strategies
  • Coordinates between different parts of the business - product development, production, supply chain, and operations
  • Works alongside the VP of Growth Marketing to carry out the overall marketing strategy, as well as new marketing initiatives and see those initiatives through
  • Collaborating with writers and graphic designers to create creative and advertising content
  • Working with email marketing and content team to maximize revenue from these channels
  • Managing a small web development team
  • Creating and managing a content calendar and scheduling deadlines
  • Maintaining an up-to-date understanding of the company, its products, and its client base to implement effective marketing campaigns
  • Managing and supervising marketing projects from beginning to end
  • Sits on senior leadership team to help shape company direction


Role Qualifications:
  • Bachelor's degree or considerable experience in business, management, marketing, or a related field
  • 7 years of experience with project management
  • 7 years of managing and leading small to medium sized teams
  • 5 years experience in the ecommerce field
  • 5 years of brand management experience, preferably in consumer goods
  • Experience with email marketing and content marketing
  • Experience with influencer marketing desired but not required
  • Basic photographic manipulation skills desired but not required
  • Basic understanding of common ecommerce analytical software such as Google Analytics
  • Experience with Shopify and Amazon Seller Central a major plus
  • Strong analytical skills.


Qualities for Success:
  • Strong understanding of brand management and experience working with brand managers and other creatives
  • Must enjoy managing and leading a team
  • Experienced in understanding how successful brands work in delivering a compelling customer experience
  • Knowledgeable in consumer goods, sales and supply chain logistics, as well as strategic marketing competence and excellent skills in translating this into successful communications strategies
  • Exceptional understanding of the full marketing mix, with a passion for digital and e-commerce
  • A self-starter with a strong work ethic combined with a "team-first" mentality
  • A solid communicator with the ability to articulate concepts, ask insightful questions and deliver clear messages internally and to partners
  • An effective time manager who is able to drive multiple projects forward at once
  • Ability to successfully lead, guide, direct, and develop a team of marketing professionals


Physical Requirements:
  • This position is primarily office-based and requires continuous work on a computer for up to 8 hours per day. Candidates must be able to remain in a stationary position for an extended period of time with or without reasonable accommodation.


The Good
Stuff:
  • Competitive Pay
  • Insurance Benefits: All full-time employees are eligible for medical, dental and vision coverage as well as supplemental options. Coverage begins on the first of the month following hire date
  • 401(k) Match: All employees are eligible for 401(k) elections after six months of employment with a company match that vests immediately!
  • Free Gym Membership: Get your sweat on and enjoy a complimentary gym membership on Brickell
  • Flexible PTO Holiday Observance: We know how important balance is for our team and offer generous Vacation, Sick, and Personal time as well as 7 paid holidays per year
  • Schedules: Consistent schedules with weekends off
  • Discounts: Team member discounts up to 75% off

About Us:

Brickell Brands is a cutting-edge e-commerce marketing company located in South Portland, ME that sells a portfolio of brands in the personal care space. Ranked on Inc5000’s list of the Fastest Growing Companies in America in 2019, 2020, and 2021, Brickell Men's Products is the fastest growing men's grooming company in the world. Our women’s line Eight Saints launched to much early fanfare and is gaining steam, and we recently launched our latest brand, Tiger Baby in 2021. We are looking for the greater Portland area's best talent to contribute their extensive experience, creativity, and innovation with our already amazing crew of digital marketers, operational wizards, and customer service ninjas that have supported our meteoric rise.

Meet our Brands!:

Brickell Men's Products

Eight Saints Skincare

Tiger Baby

Salary : $87,900 - $111,000

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