Digital Marketing Director Salary in the United States

How much does a Digital Marketing Director make in the United States? The average Digital Marketing Director salary in the United States is $158,994 as of June 27, 2019, but the range typically falls between $134,556 and $184,966. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.  View the Cost of Living in Major Cities

Recently searched related titles: Search Engine Optimization (SEO) Director

Salary estimation for Digital Marketing Director at companies like : DYCOM INDUSTRIES INC, EMCOR GROUP INC, MATRIX SERVICE CO

Job Description

Digital Marketing Director directs and controls overall department responsible for digital marketing. Develops and delivers marketing policies, practices and strategies to attract customers to company website, online presence and promote online products or services. Being a Digital Marketing Director develops marketing plans to enhance influence of online products or services. Reviews online statistics, changes to the marketplace and identifies the best practice to optimize online marketing performance or changes plans accordingly. Additionally, Digital Marketing Director oversees all e-marketing content and exploration of sales channels. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Digital Marketing Director typically requires 5+ years of managerial experience. (Copyright 2019 Salary.com)

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Understand the total compensation opportunity for a Digital Marketing Director, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
134556
184966
158994

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
148909
221420
182665
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Digital Marketing Director in the United States. The base salary for Digital Marketing Director ranges from $134,556 to $184,966 with the average base salary of $158,994. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $148,909 to $221,420 with the average total cash compensation of $182,665.
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134556
184966

 

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City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 26.0%
City, State Washington, DC Compared to national average
+ 11.2%
City, State Miami, FL Compared to national average
-2.5%
City, State Chicago, IL Compared to national average
+ 6.5%
City, State Boston, MA Compared to national average
+ 13.8%
City, State New York, NY Compared to national average
+ 21.0%
City, State Dallas, TX Compared to national average
-0.7%
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