The Capgemini Americas Content & Creative team is looking for a strong and knowledgeable B2B Content Marketing Writer to help push our content strategy and development forward in 2024.
As an extended part of our Content & Creative team, you will:
Work closely with our editorial staff, marketers, and business stakeholders to create POVs, whitepapers, blogs, one-pagers, solutions overviews, Q&As, landing pages, infographics, video scripts, email, social and creative copy for campaigns.
Interview internal subject matter experts to transform ideas into compelling narratives
Work with marketing stakeholders on evolving content and campaign strategy
Work with the events team on messaging and on-site content production
Partner with PR and communications on internal content initiatives when needed
Distill complex tech solutions and trends into engaging and accessible content
Apply SEO best practices to optimize copy for digital publication
Uphold Capgemini brand guidelines and editorial standards
What we're looking for:
3-5 years creating content for B2B audiences.
Specialized experience writing about technology for retail/consumer products, AI, manufacturing, telco, energy & utilities, or automotive industries is a plus.
Familiarity with working with different types of stakeholders through the editorial process
Sharp attention to detail and deadlines
Knowledge of on-page SEO best practices is a plus
Prior journalism experience is preferred, but not required
Samples of your work will be requested as part of the interview process. We look forward to hearing from you!
Salary.com Estimation for Content Writer in New York, NY
$139,796 to $190,090
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