Digital Media Marketing Coordinator

Catholic Charities of Louisville
Catholic Charities of Louisville Salary
Louisville, KY Full Time
POSTED ON 6/4/2024
Overview
Catholic Charities of Louisville is the social-service arm of the Archdiocese of Louisville. We provide help and create hope for the poor and vulnerable through a wide range of programs, assisting clients of all races, backgrounds and beliefs. 
Job Skills / Requirements
SALARY: $40,000 - $45,000/annual

The Digital Media Marketing Coordinator (DMM) plays an essential role on the Advancement Team in advancing the mission of CCL. The primary role of the DMM is to create and manage engaging social media content, email marketing, and website content in support of the department and the nine social programs it serves. This also includes graphic design of promotional materials, including print, upholding the graphic standards of the approved style guides.
 
OPPORTUNITY TO: 
Influence development of a more expansive, integrated digital platform for the agency, which in turn will raise CCL’s profile and effectiveness as a leading social service provider in Louisville and central Kentucky. The DMM’s work will have a direct impact on the well-being of tens-of-thousands people in our community.
 
ESSENTIAL DUTIES AND TASKS 
  • Create and post content to all social media accounts daily (Facebook, Instagram)
  • Plan and manage social media content submitted to the department by CCL’s nine Programs on a monthly, sometimes daily, basis.
  • Establish baseline engagement metrics; track and report on monthly
  • Working with the Director, develop a more extensive platform, including video.
  • Manage internal and external website (currently WordPress, but may change)
  • Create and publish monthly e-newsletters using templates from Constant Contact (write, design, publish, track open rates, etc.), with a heavy emphasis on storytelling
  • Act as the liaison with printers and promotional products vendors, as needed
  • Maintain active and organized photo library; take photos as needed
  • File management and archiving of work regularly to shared server
  • Design marketing materials using agency style guide and funnel through approval process (Adobe Suites: InDesign, Illustrator, Photoshop)
  • Other duties as assigned

Education Requirements (Any) Associates degree or 2 years of college Additional Information / Benefits
REQUIREMENTS
  • Accredited degree in Digital Media, Graphic Design, Marketing, or Communications
  • Minimum of one year experience working in marketing, design, web management, and/or social media management
  • Demonstrated ability to design social media posts with a good eye for graphic design
  • Ability to write engaging posts that capture one’s attention
  • Able to show previous work samples that support the essential duties outlined above.
  • Cover letter including why you are skilled or interested in this position
  • Proficient in all the following: 
    • Adobe Suite (InDesign, Photoshop, Illustrator; Premiere Pro preferred
    • WordPress (or similar web-management platform)
    • Microsoft Office
    • Constant Contact (or similar, like HooteSuite)
    • PC and/or Mac
  • In person participation required
Benefits: Medical Insurance, Life Insurance, Dental Insurance, Vision Insurance, Paid Vacation, Paid Sick Days, Paid Holidays, Short Term Disability, Long Term Disability, 401K/403b Plan Screening Requirements: Motor Vehicle, Criminal Background Check

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