What are the responsibilities and job description for the Marketing Specialist position at CBD Kratom?
CBD Kratom aims to include all talent from various backgrounds and cultures. CBD Kratom is a place where anyone can grow and think progressively! We love attracting diverse talent and cultivating an inclusive workspace that fosters different perceptions and individuality. We celebrate the multiculturalism in our customer base and we strive for the same in our team members.
Job Summary:
As a Marketing Specialist, you will plan and execute local marketing initiatives on regional and store levels. This person will work closely with the Marketing Manager to implement local initiatives, events, content, and promotional efforts. The goal of this position is to reach new consumers, drive sales and bring awareness to our brand in the Texas region. In this role, you will work across departments and collaborate with our regional managers, area managers, and stores with the goal of growing our brand through social media, guidance, and resources, and implementation of both local and regional marketing initiatives.
About you:
- You will work flexible hours, evenings, weekends, and some holidays, and excel with autonomy.
- Experience selling to a customer base is a must, experience in the beverage industry, hospitality, and nightlife.
- Ability to create and maintain external relationships. Including local partnerships, local venues, vendors, charities, local influencers, etc.
- Have a working knowledge of retail marketing with an understanding of brick and mortar store dynamics and what it takes to create an impact with customers.
- Ability to create briefs for local marketing campaigns including store openings, events, store-level initiatives, etc.
- Demonstrated ability to lead projects while remaining highly collaborative, positively influence all functions of the organization, and clearly understand roles and responsibilities.
- Ability to adapt to change and assume added responsibilities; continuously work to upgrade knowledge and skills through available reading, courses, and seminars.
- Able to work independently as well with a team in a fast-paced, startup-like environment.
- Effective communicator who can gather relevant information through interactions with team members in stores
- Possess a skill set for research and monitoring industry trends
- Must be at least 21 years of age to satisfy the responsibilities of this job
- Able to lift up to 50 pounds at a time
- Some travel required
About us:
- We’re a values-driven company that has genuine care for our team members.
- We value diversity and embrace different perspectives and your individuality
- We strive to create a culture of growth, innovation and acceptance
- We’re a fast-growing company with plenty of opportunities for development and career advancement
Benefits:
- 💸 Bonus Eligible
- 🎆 Paid Holidays
- 🏖 Paid Vacation
- 💆Wellness days
- 🩺 Medical, Vision, and Dental Insurance, including an HSA medical plan option
- 🏥 Short Term Disability and Life Insurance
- 💝Team Member Assistance Program (TMAP)
- 🏦 401 (k) with Company Match
- 🍼 Paid Parental Leave
- 🍃 Up to 50% team member discounts and new product samples
CBD Kratom is committed to equal employment opportunity and encourages people from underrepresented backgrounds regardless of age, gender identity or expression, race, sexual orientation, religion, ancestry, disability, veteran status, citizenship, marital or parental status, national origin, or any other class protected by applicable law. Join us, you belong at CBD Kratom.
