Associate, Growth & Performance Marketing

Chomps
Chicago, IL Full Time
POSTED ON 8/25/2024 CLOSED ON 9/24/2024

What are the responsibilities and job description for the Associate, Growth & Performance Marketing position at Chomps?

Who We Are

We're Chomps, the fastest-growing meat snack brand reimagining best-for-you snacking. Made from the highest quality, humanely raised proteins, no sugar, and only real ingredients, we make snacking simple, delicious, and nutritious. Chomps can be found in over 20,000 stores nationwide with a strong e-commerce presence. Our mission is to inspire, educate, and fuel our community with accessible, sustainable, and real food that tastes great.

Traits of a Chompian

If you've been called scrappy, resourceful, and persistent, then you might just be a Chompian. You're a team player who's self-motivated and action-oriented. You're committed to delivering efficiency and accuracy, and you happen to be great at proactive cross-functional communication. You're a critical thinker and a natural problem solver who enjoys details, research, and data. You take initiative and complete ownership of everything you do, and you'll go the extra mile for your team, consumers, and audience. You're hungry to learn with a passion to grow and improve every day. You also take a keen interest in health, fitness, and nutrition. Sound like you? Then we want to meat you.

  • Accepting Applications from 6/28/2024 - 7/4/2024

What You Will Do

In this role, your primary goal will be to own and support initiatives to drive revenue and new customer acquisition growth through digital and performance marketing channels and tactics, such as paid media (paid search & paid social), SEO, landing page optimization, paid media creative, social commerce, direct mail, podcast advertising, affiliates, ambassadors, and content creators. Your role will be pivotal in evaluating, planning, executing, and measuring channel performance with a focus on CPA/CAC, LTV, ROI, and New to Brand targets. Your ability to drive cross-functional collaboration will be key in maximizing programs for Partnerships and SEO, ensuring that these efforts align with the broader growth strategy. You will be a cross-team communicator and collaborator with the opportunity to grow a rapidly evolving area of the Chomps business and drive continued YoY E-commerce growth. You will report to the Manager of Growth and Retention and work closely with the entire marketing team to ensure your efforts stay connected to the efforts of the company.

Responsibilities

  • Own, Identify, cultivate, and build strategic performance-based relationships with affiliates, ambassadors, and content creators, with a primary focus on revenue growth and new customer acquisition.
  • Develop and nurture a dynamic community of brand ambassadors and partners to expand the Chomps brand and drive growth while focusing on New to Brand Rate.
  • Drive analytics and reporting to measure channel performance with an emphasis on achieving goal CPA/CAC, LTV, ROI, and New to Brand targets, ensuring that every initiative contributes to growth.
  • Lead creative development workstreams, defining creative strategy for your channels and working closely with the Creative team to deliver breakthrough content.
  • Collaborate on budgeting, forecasting, measurement, and reporting on campaigns based on full-funnel metrics, ROI, New to Brand, and CLTV, including ownership of Influencer ROI, ambassador, affiliate, and partnership programs. Draw insightful conclusions from measurements to inform strategic decisions regarding channel budget allocation, forecasting accuracy, scaling opportunities, and iterative improvements.
  • Support and execute strategy, and efficiently scale customer acquisition, primarily through paid media (paid search & paid social), landing page optimization, and paid media creative.
  • Collaborate on setting and managing monthly, quarterly, and yearly goals for profitable growth in new customer acquisition in the channels you lead.
  • Support presentation of results and insights including recommendations and process enhancements to the broader marketing & leadership teams when needed.
  • Research, evaluate, and test new technologies, and opportunities.
  • Stay informed about industry trends and adapt strategies accordingly to drive growth and maintain a competitive edge.
  • Accept responsibility for the organizational goals by taking ownership of new and different duties and identifying new opportunities within the Marketing department.

Who You Are

  • 3 years of experience in relevant field
  • CPG experience preferred
  • Ability to interpret, story tell, and identify actionable insights from data
  • Excel and PowerPoint experience
  • Outstanding communication skills with a strong will for organization and follow through
  • Strong relationship skills with ability to communicate efficiently with external key contacts as well as internal teams to drive results
  • Able to work in a fast-paced environment, effectively manage multi-project workload to meet deadlines, while ensuring a high standard of quality
  • Self-starter who is very eager to make an impact
  • Results-focused, team-oriented, and strong work ethic

Position: Associate, Growth & Performance Marketing

Reports to: Manager, Growth & Retention

Location: Remote

Type: Full-Time, exempt

Salary Range Opportunity:

  • The salary range for this role is $75,000 - $80,000 15% annual bonus

Compensation Philosophy & Total Comp:

  • Our salary ranges are based on verified market data and our philosophy of paying competitively for our size and industry
  • Individual pay rate decisions are based on several factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company
  • In addition to base salary, full-time team members receive medical, dental, and vision insurance, 401K 6% match, and monthly reimbursements for wellness and home office.

Other Perks:

  • Ability to make an impact: Join a rapidly growing and entrepreneurial-spirited team at a pivotal point to positively impact the food industry.
  • Opportunities to grow: Advance within Chomps quickly based on outstanding performance.
  • Unlimited PTO and 10 paid holiday days. Hybrid & flexible remote schedule. Chicago office open to those in the area.
  • Paid maternity and paternity leave.
  • Bi-annual total team in-person activities.
  • Company-wide Continual Education budget.
  • Unlimited snacks: Enough meat sticks that if you wanted to eat your body weight in them you could (no judgment here).

Our Commitment

Chomps is committed to a diverse and inclusive workforce. To achieve our mission of making nutritious food more accessible we greatly benefit from a range of perspectives, which comes from diversity of all types, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do and the smart thing for our business.

We're aware of the research showing that historically underrepresented groups are less likely to apply for a job if they don't believe that they meet all of the criteria. Do you hesitate to submit an application because you believe you need to check every box? Please apply anyway with a thoughtful cover letter! We would love to hear from you to discuss how you can help us build a great team at Chomps.

Important Notice:

It has come to our attention that fraudsters have been posing as Chomps employees or recruiters and contacting job-seeking candidates regarding potential job opportunities. These fraudulent messages sometimes include a request for payment and confidential personal information. Please note that the Chomps recruiting process does not include asking candidates for payments or other confidential financial information.If you are applying for a job, you can confirm the legitimacy of a job posting by viewing current open roles: https://chomps.com/pages/chomps-careers. If you have questions please email us at careers@chomps.com

Salary : $75,000 - $80,000

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