Senior Manager, Corporate Communications

About Golin

We are a global public relations agency poised and staffing for the needs of today. Through our 60 year history we have redefined the role of PR with best-in-class creative that has earned worldwide attention and awards. Representing some of the biggest Fortune 500 brands, we offer a suite of services from content creation and production, diversity equity & inclusion strategy, influencer marketing, corporate strategy, and public affairs to name a few. To learn more about Golin visit: golin.com.

Why Work for Us?

We are a global agency of run by 1,600 diverse, bright and eager individuals collaborating with us in more than 40 cities around the globe. Some in offices, some working remotely. But regardless of our geographies, our passion for collaboration is the #1 reason clients and colleagues enjoy working with us.

This love for working together isn’t new for us…it started 60 years ago when our founder insisted that personal egos be set aside for the greater good of the agency. Because he knew great work starts with inspired teamwork. Our love for working together is how we get clients and colleagues to work with us and stay with us for decades. And how we launch brands, build careers, win awards and make everlasting friendships.

We are ready to Go All In for you…

Because we promise together, we will make the best work of our lives and create change that matters. If that sounds like something you could wake up every morning to help with, then read on.

DAY-TO-DAY ROLE:

We’re looking for a media strategist who is all about earning attention. We call our media relations specialists CONNECTORS because they use their connections to earn attention for our clients. We’re looking for a Connector who can help shape stories that stand out among the thousands of pitches reporters receive every day. A media relations expert who gets excited about using data and our unique Golin tools to determine which journalists will accelerate a story the fastest and furthest.

Golin Connectors don’t just reactively wait for ideas to pitch to media – they proactively think of ideas all the time. They look for relevant, cultural moments our clients can leverage every day, then work with our creatives to turn those ideas into nationally covered media stories. They follow the industry, see the work that’s winning and are hungry to replicate the same success with our clients.

Golin Connectors also roll up their sleeves and work with teams to develop smart media strategies that support the overall ideas and objectives and place those ideas in the right places, for the right targets at the right times. Because we believe the General Market is not so general anymore, we’re redefining our entire approach to media relations to reach a profoundly diverse market, that you – yes you – can help us redefine.

Sound like you want to “Go All In” with us? Here are the details:

What you’ll do:

• Regularly generate media coverage for clients with top-tier national, business and financial media -- including AP, CNN, Wall Street Journal, Reuters, Bloomberg and CNBC – as well as industry trade media
• Develop and maintain strong working relationships with key journalists across a range of relevant sectors
• Convey complex information around issues, adeptly dealing with difficult media situations (misperceptions)
• Quickly grasp business issues/trending news topics and connect the dots to create timely media opportunities for clients
• Contribute to and implement media strategies for planned campaigns, ongoing “news engine” programs and real-time news events that lead to ongoing, positive media coverage

• Interact with clients to present strategic recommendations addressing challenges and opportunities, as well as “think on your feet” situations

• Manage multiple media relations projects for various clients, delivering results on time and on budget
• Work with account teams to develop media-specific aspects of client budgets
• Develop media strategies and counsel clients regarding media strategy and executive positioning
• Immerse self in clients’ industries, brands, and past media coverage to bring smart insights to ongoing media relations activity and client needs
• Mentor, support junior team members

What you have:

• 5-7 years of media relations experience is required, ideally within the business and corporate sectors
• Knowledge of top-tier business and national media, and well-developed-skills in building and maintaining traditional and digital media relationships
• Experience securing national media coverage across all mediums (broadcast, newspapers, magazines and online)
• Experience placing bylined articles and op-eds
• Good understanding and daily usage of social media
• Proficiency in Microsoft Office Suite, and media monitoring
• BA/BS in Journalism, English, Communications, Public Relations, Marketing or related field
• Demonstrated experience working directly with clients on day-to-day activities, managing up to Director
• Experience drafting and implementing communications programs within budget
• Excellent writing skills in Associated Press style with the ability to develop and edit high-quality materials including; communications plans, media POV’s, press materials, fact sheets, bylined articles, trend analysis summaries, executive correspondence, and presentations.
• Entrepreneurial attitude with a knack for building trusted relationships with clients and internal team members

 GOLIN PERKS:

Trying to create the best work of our lives and change that matters can be both physically and mentally draining, which is why Golin offers the following perks we strongly urge our employees to utilize:

• Unlimited time off
• Extended Leave
• Monthly wellness stipend
• Tuition reimbursement
• 401K matching program
• Training and career pathing
• Community service opportunities

Golin is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.

Employees must be fully vaccinated against COVID-19. Therefore, if hired, candidates must present proof of vaccination prior to start date, unless eligible for a medical or religious accommodation.