Loyalty Customer Manager

Our mission at Circle K is to make people's lives a little easier every day. Our global family of 130,000 people in over 16,000 stores and 26 countries makes that possible for our millions of clients worldwide, which is why we are committed to helping them achieve their goals and grow with us. We set ourselves apart by our culture of pride: pride in our people and their development, pride in serving others, what we've built and what we are striving to achieve. No matter where you come from or where you are heading in your career, there is a place for you to grow at Circle K. When you grow, we grow - together. To return to the list of job postings, click here. ESSENTIAL DUTIES: The position includes, but is not limited to, the following essential job duties, responsibilities, and requirements: Oversee the creation of marketing and communications collateral to ensure that it is consistent with our brand standards and designed for channel Lead execution/optimization of lifecycle communications as well as ad-hoc communications Work closely with Marketing & Brand Creative, Loyalty Operations, Member Experience, Customer Analytics and Global Communication teams to develop lifecycle communication to support customer journeys and business objectives Develop a deep understanding of audience segments, including the logic/data attributes used to create the segments Develop, test, and refine messages through each phase of the learner journey towards the goal of driving positive outcomes across multiple communication channels Create and manage an ongoing calendar of A/B testing to continually optimize lifecycle comms Work with loyalty product team to add data and platform capabilities Derive insights from dashboards; effectively translate analytics into clear insights and actionable recommendations Articulate member communication strategy and communicate results to key stakeholders Monitor and share industry trends and best practices Ad hoc problem solving and day to day tasks as needed to support the needs of the team Flexible with working hours to support global ways of working JOB REQUIREMENTS: Bachelor’s degree in Marketing, Business or related field preferred, and/or 3-4 years of experience in email marketing, lifecycle communications, or similar role Experience with marketing automation, email, SMS and/or web marketing Strong analytical skills, understanding of testing methodologies, ability to draw conclusions from data and take action accordingly Strong messaging, content development and writing skills, comfortable with crafting messaging and content to aid in ideation and development of a communication campaign Ability to build relationships and work effectively with multiple stakeholders in a cross-functional environment Experience in managing complex projects Advanced skills: Word, Excel, PowerPoint, & related Microsoft suite products Must be able to perform the essential duties and responsibilities as described above. Must be able to follow state, federal and company guidelines. Must be able to maintain a positive team attitude and professional demeanor at all times. PHYSICAL REQUIREMENTS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Complete physical activity inventory of the position includes: Sit for long periods of time. Operate computer keyboard and mouse for data entry. View computer monitor Hear and speak via telephone. Reach forward and/or overhead Occasionally lift up to 20 pounds WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Working conditions inventory of the position includes: The noise level in the work environment is usually moderate at a normal range. The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas. Work with minimum direction and periodic supervision. JOB DESCRIPTION ACKNOWLEDGMENT This Job Description indicates the general nature and level of work to be performed in this position and it is not intended to contain or be interpreted as a comprehensive inventory of all the duties, responsibilities, functions and qualifications required of the position. The incumbent may be asked to perform other duties and will be evaluated, in part, on performance of the tasks listed in this job description. As with all positions, the responsibilities and duties of this position may change. The Company reserves the right to revise this Job Description at any time with or without notice. This Job Description does not constitute a contract for employment and either the incumbent or the Company may terminate employment at any time, for any reason, with or without notice. Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company’s Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process. #LI-CQ1 Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company’s Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process. Click below to review information about our company's use of the federal E-Verify program to check work eligibility: In English In Spanish