Job Posting for Director, Marketing at Comcast Spectacor

Essential Functions:

Direct all marketing efforts for the team
Focus on increasing ticket sales by promotions and cash buys on TV, Radio, Print, and website. Create campaigns based on theme nights, promotional items, and sales situations for single games.
Recruit, select, train, motivate and evaluate full-time and part-time Marketing staff
Develop in-house promotional opportunities such as, but not limited to: Web page, in-event display boards, videos, event hot line, scoreboard, display racks, etc.
Work with Sales to identify opportunities and develop promotional packages.
Proof ads and negotiate ad placement.
Oversee media deals and trades.
Participate in the development and administration of the annual budget for both revenues and expenses.
Work to increase per caps on merchandise and concession sales
Manage publicity and new media functions
Ensure that all marketing messages that hit the market are consistent and in line with company goals and objectives
Create relationships with local media personalities and promotion directors
Work with creative agency or create all collateral pieces and media pieces. This includes but is not limited to print ads, brochures, pocket schedules, TV spots, radio spots
Create visibility of the team through community initiatives through events and volunteering both with staff and team members.
Develop and implement new marketing ideas to help brand the team and create buzz in the market
Oversee all social media channels including but not limited to increasing followers, maintaining branding guidelines, creating engaging content, and interacting with fans.
Work closely with Hockey Operations to partner with the players for media days, fan/player interaction events, and create campaigns that align with the teams goals.
Work with vendors to create unique designs and experiences for fans through giveaways, specialty jerseys, contests, concourse entertainment, and more.
Perform other duties and responsibilities as assigned.

Nonessential Functions:

Other duties and responsibilities as assigned

Qualifications:

Bachelors Degree from an accredited college or university with major course work in marketing, public relations, sports management or other related field
Minimum 2-4 years marketing experience required
Strong verbal and written communication skills in the English language required
Strong PC skills required
Strong Adobe Suite skills required
Strong organizational and interpersonal skills required
Superior problem-solving and multitasking skills required
Ability to work nights, weekends and select holidays, in addition to traditional business hours, is required

Intellectual/Social, Physical Demands and Work Environment:

The intellectual/social, physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Intellectual/Social demands:

While performing the essential functions of this job, the employee is continuously asked to multi-task under time limits. Position requires constant attention to precise details and accuracy of specified standards including: following simple to complex (more than 3 steps) instructions, and concentration which frequently extends beyond 30 minutes at a time. Employees in this role will constantly be in leadership role; this requires directing others either verbally or in writing to complete tasks in prescribed time frame. This position also requires constant use of interpersonal skills including: ability to direct/motivate/inform staff and foster collaboration, being able to recognize and resolve conflicts, being able to openly communicate in writing and verbally with clients.

Physical demands:

While performing the essential functions of the job, the employee constantly operates a computer and other office devices such telephones, copy machines, fax machines, etc; occasionally moves about inside the office to access storage areas, cabinets and office machinery; constantly moves about the arena and event sites before, during and after events to service clients and supervise staff; constantly communicates via telephone, email and in-person with others to exchange accurate information.

Work environment:

The duties of this position are performed indoors and occasionally outdoors in the weather conditions prevalent at the time. The noise level in the work environments is usually moderate to loud during events and minimal during non-even times.

Disclaimer:

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

When you apply for a position with Comcast Spectacor, LLC, we collect, use, and share your personal information as described in our Applicant Privacy Notice.

We use a third party, TeamWork Online, LLC (“Teamwork”), to process the applications for us. When you click “Apply Now” and complete your application on TeamWork’s website, the processing of the information in your application will also be subject to their Privacy Policy. In addition, Teamwork collects from you, your internet and other electronic network activity information (IP address, usage, and device information) automatically via cookies. For more information and to opt-out of these cookies, please see TeamWork’s Privacy Policy.

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Director, Marketing

Job Posting for Director, Marketing at Comcast Spectacor

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