How much does a Marketing Director make in the United States? The average Marketing Director salary in the United States is $144,636 as of June 28, 2020, but the range typically falls between $123,715 and $168,878. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Marketing Director directs and develops an organization's marketing policies and objectives. Oversees market research and designs marketing plans for specific products, services, or business lines. Being a Marketing Director reviews changes in the marketplace and recommends marketing strategy to the top management. Typically requires a bachelor's degree or its equivalent. Additionally, Marketing Director typically reports to top management. The Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Marketing Director typically requires 7+ years of managerial experience. (Copyright 2020 Salary.com)... View full job description
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These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Marketing Director in the United States. The base salary for Marketing Director ranges from $123,715 to $168,878 with the average base salary of $144,636. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $134,400 to $192,004 with the average total cash compensation of $159,937.