What are the responsibilities and job description for the Associate, Media Relations position at Current Global?
Associate, Media Relations
Detroit
Current Global is a global communications agency and creative powerhouse. Our footprint spans Asia, Europe, North and South America and has strength and depth across consumer marketing, corporate communications, health and technology. Our dynamic team of brand marketing, public relations and digital veterans work with some of the world’s most iconic brands to develop highly strategic and creative campaigns, collaborating across our four talent communities: Client Experience, Insights, Content and Integrated Media. Current Global offers exciting career opportunities for entrepreneurial leaders.
The best ideas come from a diverse mix of minds, backgrounds and experiences, which is why we believe that diversity, equity and inclusion are mission critical to building strong teams, cultivating great leaders and creating an agency where everyone can do their best work. At Current Global, difference is valued, equality is a mandate, and inclusiveness is a reflex, not an initiative.
At Current Global, we put humanity at the heart of everything we do, from our internal culture to the way we help clients understand that people want to connect with brands as real and human as they are. We offer exciting career opportunities for entrepreneurial practitioners. Learn more at www.currentglobal.com
POSITION PROFILE
Current Global is looking for an Associate, Media Relations for our vibrant corporate and tech marketing practices. The ideal candidate will be someone who is passionate about developing strong relationships with media and journalists to deliver impactful coverage for clients. The candidate should have a background in either corporate or tech and business-to-business writing experience. The ability to translate client objectives and business strategies into story narratives that the media find useful and compelling is a must.
PRIMARY RESPONSIBILITIES
- Develop relevant, timely and engaging story narratives for clients
- Follow the news cycle and trends to ensure we’re inserting clients into story opportunities in strategic and culturally relevant ways
- Represent the agency and clients with journalists and influencers to illicit positive, productive and purposeful coverage
- Draft key messaging and story narratives (pitches, alerts, releases, social content, etc.) to positively position clients and educate media on the client’s point of view
- Contribute to campaign measurement and evaluation criteria
- Prepare timely team and client updates on all stages of project execution
- Conduct media research
BASIC REQUIREMENTS
- 1-3 years of experience in PR (agency or corporate in-house) or media property
- Journalistic instincts and skills in uncovering and developing stories
- Exceptional written, oral and interpersonal communication skills that are clear, concise and direct, with a keen attention to detail
- Work well across various teams and talent communities; able to multi-task
- Minimum: Bachelor's Degree
Current Global is proud to be an Equal Opportunity/Affirmative Action employer. Current recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.