Digital Marketer

Current Medical Technologies, Inc.
Lakeville, MA Full Time
POSTED ON 4/30/2024 CLOSED ON 5/15/2024

Job Posting for Digital Marketer at Current Medical Technologies, Inc.

About us

Current Medical Technologies, Inc. is an established respected medical distributor successfully operating in the niche market of Pelvic Muscle Rehabilitation. As a customer service driven company, we enjoy an A BBB rating and a 4.8 Google rating for customer satisfaction.

At Current Medical Technologies (CMT), we foster a dynamic and inclusive work culture where innovation thrives. Our values of collaboration, integrity, and excellence form the foundation of everything we do. We believe in investing in our employees' professional growth, providing continuous learning opportunities and a supportive environment. Joining our team means being part of a forward-thinking company committed to making a positive impact.

We offer challenging and rewarding work that allows employees to contribute meaningfully to our mission. Our commitment to work-life balance ensures that our team members thrive both personally and professionally. CMT recognizes the importance, value and unique perspective each employee brings. We provide a platform for creativity and encourage initiative. As we continue to expand, there are ample opportunities for career advancement. We believe in recognizing and rewarding talent, fostering a culture of continuous improvement and achievement.

If you're passionate about making a difference, being part of a collaborative team, and advancing your career, we welcome you to join us on our journey..

Our work environment includes:

  • Family Oriented
  • Casual, Comfortable
  • Friendly & Supportive

We are seeking a skilled Digital Marketer to join our team. As a Digital Marketer, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness and generate leads. Your role will involve managing various digital marketing channels and campaigns, analyzing data to optimize performance, and creating engaging content.

Responsibilities:

-1. Social Media Management:

· Create and manage social media profiles.

· Develop a social media strategy to increase brand awareness and engagement.

· Create and schedule posts across various social media platforms.

· Monitor and respond to comments and messages.

2. Content Marketing:

· Develop and execute content marketing strategies.

· Create and optimize content for websites, blogs, and other online platforms.

· Use SEO techniques to improve content visibility in search engines.

3. Email Marketing:

· Develop and implement email marketing campaigns utilizing Klavio.

· Create compelling email content to engage subscribers.

· Monitor and analyze email campaign performance.

4. Search Engine Optimization (SEO):

· Conduct keyword research.

· Optimize website content for search engines.

· Implement on-page and off-page SEO strategies to improve search rankings.

5. Paid Advertising:

· Manage pay-per-click (PPC) advertising campaigns.

· Create and optimize ad copy.

· Monitor and analyze ad performance.

6. Analytics and Reporting:

· Use analytics tools to track and measure the performance of digital marketing campaigns.

· Provide regular reports on key performance indicators (KPIs) and make data-driven recommendations.

7. Digital Marketing Strategy:

· Develop and implement overall digital marketing strategies aligned with business goals.

· Stay updated on industry trends and emerging technologies.

8. Website Management:

· Ensure the website is user-friendly and optimized for conversions.

· Collaborate with web developers to implement necessary changes.

9. Online Branding:

· Maintain and enhance the online presence and brand image.

· Implement strategies to build brand loyalty and trust.

10. Customer Relationship Management (CRM):

· Use CRM tools to manage and analyze customer interactions and data.

11. Collaboration:

· Work closely with other teams (such as sales, design, and IT) to ensure a cohesive and effective marketing strategy.

12. Programs:

A successful candidate will be able to work proficiently with the following programs:

  • Adobe Suite
  • WordPress
  • Microsoft Office
  • Salesforce
  • Klavio

Job Type: Full-time

Pay: $58,000.00 - $70,000.00 per year

Benefits:

  • 401(k) matching
  • Employee discount
  • Health insurance
  • Paid time off
  • Parental leave

Schedule:

  • 8 hour shift

Ability to Relocate:

  • Lakeville, MA 02347: Relocate before starting work (Required)

Work Location: In person

Salary : $58,000 - $70,000

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Estimate Salary for Digital Marketer in Lakeville, MA
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