What are the responsibilities and job description for the Social Media Manager position at Darling Agency?
SOCIAL MEDIA MANAGER (and decision maker)
ROLE
Darling is seeking a social media darling to help provide social media support across their range of clients. They must love, live and breathe social, as the Social Media Manager is the POC for all things social in Darling. They not only help Darling clients to stay on top of all innovations and trends happening in the world of social media, they also provide updates and support for the internal Darling team. They will be responsible for collaborating with creative, strategy and design teams to develop successful social media campaigns, working on new biz pitches to provide a social media perspective, managing client and third party liaison, controlling the monthly editorial calendars for clients (ideation, asset management, strategic recommendations) and working with strategy and design teams to provide ongoing social support, as well as pulling performance data and compiling reports to show successes.
DARLING
Darling is a small but mighty creative shop with roots in NYC, Amsterdam, Chicago, Tel Aviv and recently Shanghai. We don’t believe in hierarchy. Everyone has a voice, and all voices are heard at Darling. Brainstorms can be full of strategists, designers, account people and office managers - along with the usual mix of creatives and copywriters. We also believe in trusting our employees and giving them the freedom to grow, ideate and put their hand up for projects they know they can make successful. They are thrown into the deep and have often direct client contact to make faster decisions. We are hybrid or remote working at the moment, and will stay that way in the future. We do have our own crash pad in Manhattan and Greenport.
RESPONSIBILITIES
- Collaborating with clients and creative team, designers and copywriters, to provide engaging and effective social media content and campaigns from research, to strategy, to concepting and producing
- Monitoring all social media content
- Using performance data, social listening and KPIs to report on social media success and provide actionable recommendations for future work
- Keeping up with technologies used in social media
- Establishing relationships/networks of industry professionals in social media
- Providing the social media creative strategies for new business opportunities
MUST-HAVE EXPERIENCE
- 6-8 years of experience working in social media
- Proven track record of managing social media channels
- Proven track record of concepting and managing successful social media campaigns
- Deep understanding of most social media channels like LinkedIn, Facebook, Instagram, TikTok, Pinterest, Twitter and YouTube
NICE-TO-HAVE EXPERIENCE
- Experience with asset management systems (Gain in particular)
- Experience with social listening tools (Meltwater in particular)
- Deep understanding of Twitch, and Snapchat
Job Types: Full-time, Contract
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- Monday to Friday
Ability to commute/relocate:
- New York, NY 10001: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- Bachelor's (Required)
Experience:
- Marketing: 5 years (Required)
Work Location: One location
Salary : $70,000 - $80,000