Team Lead, Marketing Operations

DataDog
New York, NY Full Time
POSTED ON 2/1/2022 CLOSED ON 1/30/2023

What are the responsibilities and job description for the Team Lead, Marketing Operations position at DataDog?

About Us:

Datadog is the monitoring and security platform for cloud applications. Our SaaS product is used by organizations of all sizes across a wide range of industries to enable digital transformation, cloud migration, and infrastructure monitoring of our customers’ entire technology stack, allowing for seamless collaboration and problem-solving among Dev, Ops and Security teams globally. Given the resilience of cloud technologies and importance placed today in digital operations and agility, Datadog continues to innovate and is well positioned for the long term.


The Team:

We are a fast-moving, analytically driven B2B marketing team. We show innovative companies how they can improve their applications and get to market faster. We do hundreds of virtual events and webinars, thousands of marketing campaigns, research and evangelize ideas that move our industry forward, and more.


The Opportunity:

We are seeking an experienced Team Lead to oversee the execution of marketing campaigns for both the Demand Generation and Partner Marketing teams. Demand Generation and Partner Marketing rely on Marketing Operations to build, track, and report on their digital marketing campaigns, webinars, and content promotions. Marketing Operations is responsible for flawlessly automating and executing digital marketing campaigns using Marketo. We provide insights into marketing effectiveness through attribution and reporting; and create alignment among people, processes and metrics. If you are excited to work on an analytically driven, fast-moving team where no two days are the same, then we want to meet you.


You Will:


  • Build, manage and mentor a small team. This includes: ensuring the team has the information, tools, and support they need to be successful in their roles; enforcing deadlines; assisting with problem-solving; overseeing and balancing workloads; onboarding new hires and helping them develop their skills.

  • Own the strategy and planning of Marketing Operations for Demand Generation and Partner Marketing initiatives that drive awareness, lead generation, and growth for Datadog.

  • Provide clear and consistent feedback on the team’s work to ensure it upholds brand standards and that there are no mistakes.

  • Scale and automate the campaign request and operational fulfillment processes. Document and train new team members on campaign operation processes.

  • Integrate data from disparate systems in order to report effectively on marketing results and drive business decisions.

  • Oversee long term strategic projects such as process automation, database management, and documentation.

You Are:


  • A professional with 6 years of experience in marketing operations, 1 year of management.

  • Someone who has built and scaled diverse and successful marketing teams, with proven examples of coaching and promoting talent from your team.

  • Able to understand marketing operations concepts including workflow management, segmentation, reporting, and the marketing funnel.

  • Able to communicate effectively with other leaders and uphold marketing operations SLAs and processes across teams.

  • Experienced with Marketo or other similar marketing automation tools (Eloqua, Pardot).

Bonus Points:


  • Experience with Salesforce

  • Experience with Metabase, Tableau or other BI tools

  • Experience with advertisement platforms and social media

  • Prior work experience at a B2B company and/or startup

  • A strong interest in technology

  • Bachelor’s degree in Marketing or related field

Datadog is a monitoring service for hybrid cloud applications, assisting organizations in improving agility, increasing efficiency, and providing end-to-end visibility across the application and organization. These capabilities are provided on a SaaS-based data analytics platform that enables DevOps and other teams to accelerate go-to-market efforts, ensure application uptime, and successfully complete digital transformation initiatives.


Equal Opportunity at Datadog:

Datadog is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.


Your Privacy:

Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice.

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