What are the responsibilities and job description for the Sr Marketing Manager position at DataFactZ?
Job Details
Job Role: Sr Marketing Manager
Hire-Type: Contract
Location: Newark, NJ (Hybrid)
Key Responsibilities
- Leading campaigns and initiatives involving multiple stakeholders across multiple teams
- Oversight and ownership of global media approaches
- Responsible for improving processes and move the business towards operational excellence
- Own 3P relationships with our biggest partners including those at Amazon
- Develop overarching policy, principles, process, and best practices across media, ad tech and media ops
- Spearhead the data collation and analysis of media analytics both internally as well as with agencies
- Ownership of real time digital dashboards reports as well as the distribution to larger team with insights
- Manage and update budgets and finance documents
- Proactive thinking on how to improve process and overall project management
- Project management of ad hoc initiatives as well as cross functional work with creative, content, and product
Basic qualifications
- Experience in project management
- Preferred experience working with media agencies
- Firm understanding of the overall media landscape as we as a fairly comprehensive knowledge of most paid media channels (display, social, radio, TV, OOH, OLV, mobile app, etc.)
- Always up to speed on marketing trends with a keen understanding of ad formats, specifications and the different tactics
- Ability to manage multiple projects at one time in a fast-paced environment
- Clear and concise communication skills
- Experience in tracking customer journey across multiple devices and provide a holistic view of performance drivers
- Strong analytical skills with the ability to draw insights and learnings from reports
- Proven ability for innovation and ability to bring new ideas to the table to continue to advance the business
- Experience managing a holistic budget
Preferred qualifications
- 7 years of marketing experience in a goal-oriented organization
- Global Experience on the brand or agency side
- Experience setting and achieving quantitative goals for both brand and direct response objectives
- Ad tech experience preferred
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