What are the responsibilities and job description for the Marketing Engagement Coordinator (ELO, OKC) position at Dental Depot?
Position Summary
Responsible for marketing Dental Depot to the community though events, sponsorships, and programs such as Smiley O’Riley, the Marketing Manager, Community Engagement will collaborate with the internal marketing team and external agencies and vendors to implement marketing goals and plans. They also participate in creating brand awareness through advertising and social media, arrange proposals and presentations using marketing materials such as brochures, data, slides, photographs, and reports.
Essential Functions
Outreach and Community Engagement
Responsible for marketing Dental Depot to the community though events, sponsorships, and programs such as Smiley O’Riley, the Marketing Manager, Community Engagement will collaborate with the internal marketing team and external agencies and vendors to implement marketing goals and plans. They also participate in creating brand awareness through advertising and social media, arrange proposals and presentations using marketing materials such as brochures, data, slides, photographs, and reports.
Essential Functions
Outreach and Community Engagement
- Responsible for marketing Dental Depot to the community through outreach and branding events, including researching/identifying, coordinating all sponsorship and donation opportunities
- Executing the Smiley O’Riley program throughout the year by researching and traveling to targeted areas promoting to schools, etc.
- Handling of donations and allocating to appropriate organizations
- Serve as a contact for community agencies, businesses, fundraisers, sponsorships and all community events
- Create opportunities for staff members to volunteer within the community
- Develop and implement grant and/or sponsorship opportunity for students or educators within the community Promotional
- Collaborate with other departments and internal teams (e.g. HR, Recruitment and Professional Relations) to assist with promotional items and events
- Handle the ordering and distribution of promotional items including New Patient T-Shirts for offices across OK, AZ, TX and MO
- Managing and organizing promotional events for Dental Depot including overseeing staff working during event Event Planning
- Plan, budget and execute internal large-scale events including, Parade participation, Partner Weekend, Doctor Holiday Party and Employee Appreciation in October.
- Coordinate and support new office grand openings/ribbon cuttings with local Chambers of Commerce Reputation Management Through the Podium platform:
- Use online dashboards to o Proactively monitor and manage the company's online reputation o Aggregate monthly NPS and Google reviews by location o Communicate regularly with clinic office managers, regional managers, doctors, and other key decision makers on NPS and online approval ratings Marketing Related Patient Communication
- Use RevenueWell to execute marketing campaigns and patient email communication in support of related marketing initiatives, inclement weather, etc
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