Marketing Associate

MKTG, part of the Dentsu Aegis Network, is a global experiential marketing agency comprised of pioneers and practitioners of lifestyle marketing. We specialize in delivering strategic, business-oriented marketing solutions for leading brands via sport and entertainment, live experiences, retail marketing, enterprise/business-to-business engagement and sponsorship marketing. One of the guiding principles upon which MKTG was founded is that our people matter – to the work we do and the environment we've built. We are committed to constantly evolving, refining and inventing innovative brand engagements through deeper understanding of how people think, work and live their lives. Headquartered in New York City, we have 1,600 employees and 7,000 Brand Ambassadors operating in 32 offices globally, with reach in 19 markets across the Americas, EMEA and APAC. Visit MKTG for more information.

The Market Associate is focused on the daily management of nightlife and retail consumer engagement programs in market. Attention to detail is fundamental, and the implementation of controls, process, policy, and compliance is essential. The Associate position supports all aspects of activity in market and reports to the Market Manager. The Market Associate in this role must be comfortable working with the marketing and promotions of wine and spirits products.

PRIMARY RESPONSIBILITIES:

· Responsible for recruiting top quality Educators and Influencers for event execution in market

• Train staff on brands, programs, consumer engagement, and execution excellence
• Manage staff pools to ensure core teams support the volume and business needs
• Manage point-of-sale coordination and warehouse management for all local event activity
• Ensure proper coordination, kitting, and utilization of POS
• Enter, maintain, and review event data in all relevant activation platforms
• Ensure all event reporting is entered accurately and timely into the online database
• Knowledge and firm understanding of local state alcohol laws and regulations relative to state sampling laws and promotional activity
• For quality control purposes, attend, monitor and evaluate events. Make recommendations to improve quality of events

Financial Responsibility

• Manage staff payroll and expense processes
• Manage personal Travel and Entertainment (T&E) expenses

Management Responsibility

• Reports to Market Manager
• Direct reports – Brand Educators and Influencers

• 
  3-5 years in field / promotional marketing
• Strong communication and problem-solving skills
• Strong organizational skills
• Promotional experience in Wine and Spirits is preferred
• Able to effectively source candidates to ensure a match to the position/organization
• Proficient in Microsoft Excel, Word, PowerPoint and Outlook

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.