What are the responsibilities and job description for the Growth Strategy Manager position at dentsu?
Company Description
MuteSix is the real-time performance marketing agency with a proven track record of accelerating growth for challenger brands. Delivering over $1B in trackable revenue in 2023, enabling funding and acquisition, real outcomes for brands at every stage of growth.
Why Join Us?
We have a start-up feel with the backing of a large agency network. We help brands achieve tremendous competitive advantage. We excel because we employ the best in the business.
Dentsu Growth's energy and personality live in everything we say and do, and it shows in the way we deliver to our clients. Join the team that inspires the success of our global network.
Job Description
Sitting within our Growth Strategy team, you will build campaigns and create strategic initiatives that highlight opportunities for revenue growth across the agency.
You will report to our VP Growth Strategy and sit within our broader Client Engagement team.
You will be responsible for developing and executing digital media strategies and a successful candidate will have a deep knowledge of digital media marketing and be able to translate a client's business objectives into a digital strategy.
You will also monitor trends in the digital media landscape and identify new digital opportunities for our clients.
Responsibilities:
- You will help build, produce, manage, and present all strategy projects – including everything from brief development to client & inter-agency workshops
- Aid in the creation of client media objectives and integrated digital media strategies
- You will work with Jr. Strategists and Planners on the team to take responsibility for trends analysis & insight discovery across the category, culture, target audiences, etc. – while working to proactively share key insights and learnings with clients
- Lead the activation of media campaigns and tracking campaign performance
- Field incoming proposals and work with vendors to create the optimal media plan to fit the campaign's strategy.
- You'll work together with full strategy & senior client teams to set-up research projects and help manage data - through Request for Proposal (RFP) all the way to final insight & recommendation presentation(s)/pitches.
- Author documents related to the plan (media briefs, RFPs, etc.)
- You'll leverage (and learn) comprehensive understanding and successful application of secondary research tools in support of strategic projects
- You will analyze qualitative and quantitative data with ability to weave into thoughtful arguments & compelling stories
- You'll contribute & develop skills for seamlessly partnering with cross-functional creative teams, from initial brief to final presentation / production
Qualifications
You have:
- Bachelor's Degree
- Minimum 3 years experience in Advertising, Marketing, or similar industry
- Minimum 2 years working in a strategic discipline (i.e. Associate/Jr. Strategist) or media planning/buying experience in an agency setting
- Deep knowledge of paid search, display advertising, SEO, and social media advertising.
- Experience in research, especially with complex subject matter.
- Understanding of building and breaking down campaign audiences
- Understanding of the full funnel media process
Additional Information
The anticipated base salary range for this position is $51,000 - $83,375.00
Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
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About dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu, Innovating to Impact.
Find out more:
https://www.dentsu.com/
https://www.group.dentsu.com/en/
We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
Salary : $51,000 - $83,375