Social Media Manager

Dwight School
New York, NY Full Time
POSTED ON 7/3/2022 CLOSED ON 7/21/2022

What are the responsibilities and job description for the Social Media Manager position at Dwight School?

Dwight School is the first school in the Americas to offer all four International Baccalaureate programs from preschool to grade 12. Guided by our philosophy of igniting the spark of genius in every child, Dwight is an inclusive school that aims to meet the unique needs, abilities, and interests of each student. At the same time, Dwight challenges every student to develop intellectual independence, respect for diversity and belonging, and to become innovators and thought leaders. 

Known for its low student-teacher ratio, Dwight enrolls 1,100 students with 400 faculty and staff. Our School rests on three pillars: personalized learning, community, and global vision. As part of a leading global network of schools, Dwight offers employees exciting cross-campus opportunities. Additionally, with the support of The Dwight School Foundation’s generous grants, Dwight provides faculty professional development, enabling teachers to deepen their content knowledge and pursue their own sparks of genius to be shared with the community. 

At Dwight, we strive to ensure that our environment is welcoming — a place in which everyone can thrive — and an organization we are proud of. We recognize that this takes trusting relationships and ensuring that all individuals feel valued regardless of their backgrounds. At Dwight, we encourage diversity in all respects, including diversity of thought, and embrace innovation and foster collaboration and growth.

We consistently strive to advance the equity, diversity and belonging of our community in all domains, including the curriculum, admissions, environment, and hiring. Our goal is to achieve and maintain equal employment opportunities, with policies in place to maintain a work environment free from discrimination.  

As a school, we prioritize the health and safety of all community members, especially during the COVID-19 pandemic. We have numerous protocols and precautionary measures in place for everyone’s protection, and all community members are required to follow strict guidelines, including wearing a face covering at all times, performing daily symptom checks, and taking weekly COVID-19 tests. 

 

Position: Social Media Manager

Full-Time

Position overview

Dwight School is an innovative, preschool-grade 12 co-educational school on the Upper West Side of Manhattan. We are seeking a dynamic, personable, creative, and detail-oriented individual to manage all aspects of strategic branded content development, scheduling, and posting of social media across channels for the School; and to assist the Communications Department in related responsibilities. The ideal candidate is a proactive self-starter and team player with excellent communications and writing skills for social media, along with the ability to develop graphics, take photographs/cell phone video, and utilize a suite of tools to create visual content.  

 

Responsibilities

  • Collaborate with Communications team members and stakeholders to increase brand awareness, grow followership, and deepen community engagement through the effective use of social media
  • Working closely with the Editorial Director, develop an annual social media editorial calendar to strategically plan content and campaigns to support admissions, marketing, and all School communications initiatives
  • Proactively administer multiple accounts; implement the calendar by generating, editing, publishing, and sharing content daily (original text, photos, graphics, videos) in Dwight’s voice
  • Advise global campuses on their social media efforts and streamline work wherever possible
  • Serve as the lead Communications liaison with the Athletics Department to coordinate all athletic-related social media activities, interface regularly with the Department Head and coaches to obtain scores, highlights, and photography/video content
  • Create branded social media graphics with guidance from our Design Director 
  • Take photos and short videos on campus and at events in coordination with the Director of Video Production
  • Manage the uploading, vetting, tagging, and sharing of photos/videos in Canto, Dwight’s photo management system
  • Conduct outreach for, and respond to, submissions of additional content from faculty and staff 
  • Monitor and identify opportunities for growth through engagement data and insights from social media trends in general and fellow NYC independent schools
  • Respond to queries/messages that come through platforms in a timely manner; monitor comments and report any negative interactions
  • Take on additional responsibilities to support the team as assigned by supervisor and department head

Requirements and Skills

  • Proven work experience as a Social Media Coordinator or Manager
  • Experience working in an independent school or educational environment is not required, but highly desirable
  • Hands-on experience in developing and managing creative content using a range of tools, including Google Suite, Canva, Adobe Photoshop, and others, and executing across social media platforms
  • Excellent interpersonal and communication skills
  • Excellent copywriting for social media skills 
  • Excellent organization, time management, and multi-tasking skills required to manage several projects at the same time
  • Comfort with, and ability to work in, a fast-paced, deadline-driven environment
  • Great attention to detail 
  • Collaborative, proactive, professional 
  • BA degree 

 

To Apply

We’re ready to welcome your ideas, views, and your innovative and ambitious spirit. 

Interested candidates should submit their most recent resume and cover letter at https://dwightschool.applytojob.com/apply

We are committed to making our recruitment practices barrier-free and as accessible as possible for everyone. This includes making adjustments or changes for disabled people or people with long-term health conditions. If you would like us to do anything differently during the recruitment process, or provide any information in an alternative format, please let us know.

Dwight School’s goal is to achieve and maintain equal employment opportunities. It is also the policy of Dwight School to maintain a work environment free from discrimination based on race, color, religious creed, national origin, gender, sexual orientation, age, disability, genetic information, veteran/military status, marital status, or other status protected by federal or state law, with regards to any term or condition of employment.

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