MyEmerson Marketing Manager

If you are a Marketing Manager professional looking for an opportunity to grow, Emerson has an exciting opportunity for you. Based in our Eden Prairie, MN location, (will consider Austin, TX or St. Louis, MO) you will be responsible for strategic messaging, marketing activities, and user adoption. The role collaborates across the organization to define the primary value message through launch campaign activities into our targeted customer base. Primary KPI’s are adoption and awareness. To learn more click: MyEmerson Personalized Digital Experience AS THE MYEMERSON MARKETING MANAGER, YOU WILL: - Lead the messaging strategy development and brand alignment for MyEmerson and the six key MyEmerson components, creating alignment across the organization - Drive marketing campaigns and thought leadership in alignment with business units and world area marketing teams to generate measurable marketing outcomes around user adoption, usage, and market awareness - Establish campaign goals and launch plans for new features by working with key stakeholders, including outside agencies as needed - Guide the development of customer facing marketing content to grow customer engagement and provide the sales channel with relevant tools - Analyze marketing performance, measure & communicate results and drive continuous improvement activities - Analyze digital journeys of targeted customer base, define conversion opportunities into MyEmerson and on Emerson.com, and work with development teams to execute UX changes to change user behavior WHO YOU ARE: - You can articulate visions of possibilities that will create sustainable value. - You establish clear goals with anticipated outcomes and results. - You are able to break down objectives into appropriate initiatives and actions. - You are able to understand individual stakeholder requirements, expectations and needs.

Qualifications:

REQUIRED EDUCATION, EXPERIENCE & SKILLS: - Bachelor’s degree - A minimum of 6 years of marketing experience - Includes up to 10% travel requirement. - Legal authorization to work in the United States PREFERRED EDUCATION, EXPERIENCE & SKILLS: - Bachelor's degree in Business or Marketing - Experience with message strategy frameworks and marketing campaign design. - Working knowledge of websites, CRM and related technologies. - Working knowledge of agile development frameworks. WHY EMERSON? Our Commitment to Our People We invest in our employees to ensure they have the marketplace knowledge, skills and competencies to compete and lead in a global economy. Our training programs focus on end-to-end development from onboarding through senior leadership. Flexible and competitive benefits plans offer you the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k), tuition reimbursement, and more. We provide employees flexible time off plans including paid parental leave (maternal and paternal), vacation and holiday leave. Our success is measured by the positive impact we make on people, our communities and the world in which we live. Learn more about us!. Our Commitment to Diversity & Inclusion At Emerson, we are committed to fostering a culture where every employee is valued and respected for their experiences and perspectives. We believe a diverse and inclusive work environment contributes to the rich exchange of ideas that inspires innovation and brings the best solutions to our customers. This philosophy is fundamental to living our company’s values and our responsibility to leave the world in a better place. Diversity and Inclusion at Emerson is about welcoming, respecting, and valuing the differences each employee possesses. Inclusion is creating a real sense of engagement, belonging and connection for all employees. Learn more about our Culture & Values and about Diversity & Inclusion at Emerson. Work Authorization "Per ITAR requirements, an applicant must be a U.S. Person to be eligible for this position. U.S. Persons include indviduals who are (1) citizens or nationals of the U.S., (2) lawful permanent residents, (3) admitted as refugees, or (4) are granted asylum in the United States." Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN or who need sponsorship for work authorization now or in the future, are not eligible for hire. Equal Opportunity Employer Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment. If you have a disability and are having difficulty accessing or using this website to apply for a position, you can request help by sending an email to idisability.administrator@emerson.com.