What are the responsibilities and job description for the Digital Marketing Manager position at Free Sunshields?
Our outdoor apparel/headwear e-commerce company is seeking an individual to manage digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising. Individual will also be responsible for maintaining our social media presence across all digital channels. In addition, you will be responsible for measuring and reporting on the performance of all digital marketing campaigns.
You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
If you have ability to design ad creatives and proficiency in Adobe Creative Suite it is a bonus, but not required.
Responsibilities:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Establish and maintain relationship with brand influencers.
Approximately 35 hours per week.
DO NOT CONTACT IF YOU ARE OUTSIDE OF ST AUGUSTINE, FL. WE ARE SEEKING AN INDIVIDUAL AND NOT AN AGENCY!!'
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Work Location:
- One location
Work Remotely
- No
Job Type: Full-time
Pay: $17.00 - $22.00 per hour
Benefits:
- Flexible schedule
- Paid time off
Schedule:
- Monday to Friday
Supplemental Pay:
- Commission pay
Ability to commute/relocate:
- Saint Augustine, FL 32086: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- High school or equivalent (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Work Location: One location