What are the responsibilities and job description for the CRM Marketing Specialist position at Giant Eagle, Inc.?
Corporate
Location
Pittsburgh, Pennsylvania, United States of America Job Id 276388 Date Posted 02/25/2022
Category
Corporate
101 Kappa Drive, Pittsburgh, PA 15238, United States of AmericaJob Summary
We are looking for a CRM Marketing Specialist to join the Growth Marketing team. You will develop and implement owned channel strategies (including email, mobile and SMS) utilizing a test-and-learn approach with a results-driven mindset. Additionally, this role will develop programs for the various businesses, programs and formats within the organization and will be focused on driving growth across the customer lifecycle while optimizing and personalizing highly targeted campaigns.Job Description
- Remote position.
- Experience Required: 2 to 3 years of Email/CRM and/or channel management experience. Experience developing strategic customer communication journeys across the lifecycle.
- Experience Desired: Retail, B2C, Food, supermarket or a high-volume consumable industry
- Education Desired: Bachelors Degree
Job Responsibilities
- Develop strategic plans and briefs leveraging CRM/owned channels across the business for key stakeholders
- Review and provide feedback on creative assets to ensure they leverage best practices
- Ensure flawless execution of CRM campaigns by doing quality assurance of programs prior to launch
- Execute a cohesive testing plan across workflows and promotional campaigns to drive conversion optimization and additional learnings
- Excellent project management and communication skills with the ability to work both strategically and tactically across a variety of functions
- Communicate program results
About Us
At Giant Eagle Inc., we’re more than just food, fuel and convenience. We’re one giant family of diverse and talented Team Members. Our people are the heart and soul of our company. It’s why we strive to create a nurturing environment that offers countless career opportunities to grow. Deep caring and solid family values are what makes us the one of the top work places for jobs in the the Greater Pittsburgh, Cleveland, Columbus and Indianapolis Areas. From our Warehouses to our GetGo’s, our grocery Stores through our Corporate home office we are working together to put food on shopper’s tables’ and smiles on their faces. We’re always searching for the best Team Members to welcome to our family. We invite you to join our Giant Eagle family. Come start a lasting career with us.CRM Marketing Specialist
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