What are the responsibilities and job description for the Marketing Manager position at Giant Machines?
GIANT MACHINES
Giant Machines is a digital product agency based in NYC. We work with clients across a wide spectrum of industries including fintech, healthcare, real estate, insurance, public utilities, and environmental & social impact. Giant Machines’ product approach is lean, user-focused, design forward, and outcomes-driven. Our expertise encompasses design strategy and research, product strategy and management, user experience and visual design, and engineering and technology.
ABOUT US
- #2 Best Place to Work in NYC by Crain’s New York Business
- Built in NYC 2021 Best Places to Work New York City
- Certified Asian American Business
- Proud Member of Pledge 1%
- Remote flexibility with office space for collaboration and team events
- Monthly Lunch & Learns
- Company-wide volunteer opportunities
- Solid work-life balance
- Diversity-forward company
Our company is made up of passionate and creative people who bring their unique backgrounds and perspectives to client work and team collaboration. Giant Machines is committed to a thriving society with a focus on racial and social justice, gender equality, and sustainable communities. We foster a culture of learning and awareness, facilitate group sessions to create a space for discussion and sharing, and align ourselves with client organizations, partners, and community outreach efforts that share our mission.
ABOUT THIS ROLE
You are both strategic and tactical. You focus on the big picture while also executing on the day-to-day needs across all aspects of marketing. You thrive in ambiguity and enjoy creating structure and processes where they previously have not existed. You work well autonomously and have the acumen to bring in stakeholders as needed to gain alignment.
The Marketing Manager will:
- Work with the executive team to develop a holistic marketing and brand strategy
- Create long term plans for implementation of marketing strategies
- Develop social media strategy and execute in collaboration with the broader team
- Ensure branding consistency amongst all external documents and marketing initiatives
- Manage and develop the company content strategy (blog, social media, case studies, website, one-pagers)
- Assist in the development of email marketing campaigns
- Collaborate across different departments and work closely with internal stakeholders
The ideal candidate may have:
- 5 years of experience
- Proven experience in digital marketing
- Strong content creation abilities and comfort with Twitter, Facebook, Instagram, and LinkedIn marketing, including an ability to design creative social images (Canva or InDesign)
- Strong organizational skills and an ability to manage multiple ongoing projects/workflows at once
- Extensive knowledge of marketing strategies, channels, and branding
- Superb leadership, communication, and collaboration abilities
- Exceptional analytical and problem-solving skills
- Experience with startups is a plus
BENEFITS & COMPENSATION
- Medical benefits at no cost to you for single coverage (cost associated with insuring partner and/or dependents)
- Robust well-being offerings that allow you unlimited access to virtual fitness, meditation, yoga, cooking classes, homeschooling preparedness, physical therapy and more
- 12 weeks of paid family leave
- 401(k) with 4% employer match
- Profit-sharing
- $3k yearly education budget plus 5 conference/education PTO days
- $1k stipend to purchase items for your work-from-home space
Recruitment Agencies: Giant Machines does not accept unsolicited agency resumes and will not be held responsible for any fees related to unsolicited resumes.