Associate, Catalyst

About Golin

We are a global public relations agency poised and staffing for the needs of today. Through our 60 year history we have redefined the role of PR with best-in-class creative that has earned worldwide attention and awards. Representing some of the biggest Fortune One brands, we offer a suite of services from content creation and production, diversity equity & inclusion strategy, influencer marketing, corporate strategy, and public affairs to name a few. To learn more about Golin visit: golin.com.

Golin is a progressive public relations agency designed to reach the profoundly diverse market. Inclusion is a core value for Golin, and we are focused on establishing a culture that is intentionally inclusive, potently diverse, and uncompromisingly equitable.

Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement. Golin aligns earned-first, data-driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients. Our roster includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world.

We Go All In, in everything we do. We’re especially committed to Go All In for our people. We challenge our employees to be Courageously Happy and have empowered them to do so by offering our LifeTime benefits program. Lifetime offers unlimited time off, enhanced family care, ridiculously good health and wellness benefits, and a monthly LifeTime stipend for the gym or hobbies. We really do want you to play as hard as you work!

Are you a driven person who strives for creative public relations (PR) solutions?

Golin Atlanta is looking for an Associate to join our growing team. In this role, you’ll work with an integrated team of earned media, digital and creative professionals to support one of Golin’s top clients. You’ll support consumer campaigns, conduct events, and assist in brand reputation efforts. This role heavily supports Golin’s real-time newsroom – the Bridge – working side-by-side with members of the social media, media, and research team to identify and implement PR opportunities. You will also assist senior members in client management, new business, and account operations functions.

Want to “Go All In” with us? Here are the details: 

What You’ll Do

• Support day-to-day activities across several work streams and ensure team members are kept updated on client activities.
• Participate in client and account team interaction, assist in creating client meeting and call reports, activity reports, status documents, and results reports.
• Provide basic client counsel on tactical matters, with supervision, and develop client-facing activity reports and weekly status update documents.
• Develop client correspondence and reports based on monitoring of trends, media/social media coverage, etc.
• Have a strong eye for detail and quality control of ideas, client and team correspondence and plans, and media materials.
• Understand traditional media and digital/social media solutions, position them with clients in collaboration with subject-matter experts.
• Demonstrate strong editing and analytical skills, working collaboratively with our writers and designers on communications documents and creative work.
• Work with senior management, clients, and legal to secure approvals/client edits on all materials.
• Develop timelines, budgets and staffing plans for all projects and ensure team adheres to them and requests and provide proactive solutions.
• Foster and maintain productive and influential client relationships, anticipate client and team needs.
• Identify solutions and work with teams and independently to drive client success and grow relationships.
• Hold and set a high bar for executing sound ideas, flawless execution of client programs and internal project management.
• Serve as an integral member of the account team addressing the varied and changing needs of clients, proactively providing thoughtful ideas and solutions.
• Have a command of the business and use that knowledge to collaborate with internal team members to develop and execute ideas and campaigns, becoming a “go-to” for your team and your client.
• Working closely with media relations experts to provide media counsel as well as develop ideas that are “media-able.”
• Oversee the daily, weekly, and monthly monitoring and reporting for clients.
• Help manage the budget, manage timely billing and reporting, and work with Agency finance team.
• Provide media support, coordinate logistics and assist with media material creation and outreach.
• Monitor and track client, competitor, industry, and cultural news and share with team.
• Craft and edit on-message content, spot opportunities, glean insights, and brainstorm action plans.
• Begin building relationships with media contacts/outlets/influencers.

What You Have:

• Bachelor’s degree in public relations, communications, business, English, journalism, or related field.
• 1-2 years of experience, ideally at a Public Relations or Integrated Marketing Agency.
• Experience supporting a food/beverage client a plus.
• Passion for client service and an ability to juggle multiple projects and changing priorities.
• Excellent verbal, written, presentation and problem-solving skills.
• A mix of account management, media relations and/or digital experience.
• Experience working with influencer networks, individual influencers and influencer-identification, management, and measurement tools.
• Experience creating and executing paid social and digital campaigns across social channels such as Facebook, Snapchat, Twitter, Instagram, and LinkedIn.
• Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives.
• A strong understanding of digital and content marketing strategies, ability to integrate campaign elements across earned, owned, and paid media
• Can apply analytics to measure results and provide insights.
• Ability to support and measure multifaceted campaigns and day-to-day communications initiatives.
• Poise and calm under pressure and a desire to immerse yourself in a client's business to become a true partner.
• Highly organized, with the ability to meet individual and team priorities and client deadlines.
• Experience crafting pitches, drafting press releases, and monitoring/reporting.
• Analytical, problem solving and project management skills.
• A collaborative style, fosters teamwork, and inspires great work.

GOLIN PERKS:

Trying to create the best work of our lives and change that matters can be both physically and mentally draining, which is why Golin offers the following perks we strongly urge our employees to utilize:

• Unlimited time off
• Monthly wellness stipend
• Tuition reimbursement
• 401K matching program
• Training and career pathing

Golin is proud to be an Equal Opportunity/Affirmative Action employer. Golin recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

Employees must be fully vaccinated against COVID-19 (i.e., at least 2 weeks after last dose). Therefore, if hired, candidates must present proof of vaccination before start date. Candidates may request an accommodation due to disability, sincerely held religious belief or exception required under applicable law