Marketing Specialist - Biotech

Gradient
Baltimore, MD Full Time
POSTED ON 8/13/2022 CLOSED ON 9/4/2022

What are the responsibilities and job description for the Marketing Specialist - Biotech position at Gradient?

Are you a Marketing Specialist that loves Lead Generation? Do you have an interest in the Biotech ornbsp;Pharma industry?nbsp; nbsp;Our client is a Biotech / Pharma startup, providing leading edge solutions to the global bioresearch market.

We are actively hiring a Marketing Specialist to support all marketing initiatives including driving digital campaigns, CRM Management, website and all activities directly associated with Lead Generation.nbsp; The successful candidate will get to work closely with the VP Product and Marketing, and benefit from great mentorship, support and growth opportunity.

Position: Marketing Specialist
Company: Biotech startup
Location: Baltimore
Type: Full Time, Permanent - hybrid (office/home)
Salary: Competitive Base Bonus

Marketing Specialist Job Details:
bull; Manage company website, email campaigns and webinars
bull; Research, develop, and implement marketing strategies to expand our markets
bull; Create and execute lead generation programs
bull; Analyze data to determine campaign efficiency
bull; Develop various marketing materials including handouts, brochures, presentations
bull; Manage CRM to allow for accurate assessment of sales funnel
bull; Develop and communicate marketing plans, campaign results and project recommendations
bull; Develop and maintain prospective customer database using our CRM
bull; Work with Management to develop and grow the sales pipeline to consistently meet quarterly revenue goals
bull; Report on key marketing metrics
bull; Develop relevant dashboards and reporting structures

Qualifications:
bull; Bachelorrsquo;s Degree in Marketing, Business or related discipline
bull; 3 yearsrsquo; experience in a marketing role
nbsp;bull;Experience using graphic design tools
bull; Experience using CRM
bull; Proficiency in WordPress, Google Analytics and web analysis tools
bull; Experience with SEO and Google AdWords
bull; Experience with Social Media
bull; Ability to work well in a fast-paced, collaborative environment
bull; Excellent knowledge of MS Office Suite including Word, Excel, PowerPoint, Access, and sales management software.
bull; Excellent verbal and written communication skills
bull; Enjoy the challenge and the rewards of developing new business
nbsp;
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