What are the responsibilities and job description for the Marketing Intern position at Groupsoft Us Inc?
Title: Marketing Intern
Location: Princeton, NJ (On-Site)
Company: Groupsoft US Inc.
Employment Type: Full-time / Part Time(Internship)
COMPANY DESCRIPTION
Groupsoft is one of the world’s leading Solutions Provider and Systems Integrator for Retail and Fashion enterprises, where bold innovative thinking, inspired people, and passion for results come together for an exceptional impact. We simplify, strengthen, and transform your Retail, Wholesale, and Fashion business.
Groupsoft is headquartered out of Princeton, NJ in the US and has its offices in Toronto and Bangalore. Groupsoft has since its foundation in the year 2009 stayed focused on Business Solution implementations and IT consulting services for the Retail, Wholesale, and Fashion industries. Through years of Business Solution implementation and consulting experience, strategic partnerships, and passionate commitment to client satisfaction, we have created a one-stop-shop for any enterprise interested in elevating their operations to the cutting-edge of retail technology. Groupsoft’s client base spreads beyond 100 plus satisfied customers with geographic coverage of 30 plus countries.
At Groupsoft we uphold our company’s culture and nurture our set of core values – Integrity, Respect for All, Collaboration, Creativity, Enablement, Inclusiveness, and Empathy.
WWW.GroupsoftUS.Com
JOB DESCRIPTION:
The Marketing Intern will collaborate closely with the Marketing, Human Resources and various other Vertical Teams to create fun, inspiring and unique posts and marketing material for a wide range of platforms including LinkedIn, Instagram, Twitter and the Company’s Website. The Marketing Intern should be passionate about staying up to date on the latest trends and techniques to utilize social media and other avenues to increase brand awareness, improve candidate experiences and much more. The ideal candidate will be energetic, enthusiastic, tech savvy, highly creative and open to try new things!
The Marketing Intern will have the opportunity to be absorbed as a full-time Marketing Executive after successfully completing the internship program.
RESPONSIBILITIES
- Support marketing campaign planning and execution.
- Research and write copy for social media posts for platforms like LinkedIn, Twitter and Instagram; build promotional emails, and other marketing collateral.
- Research and build content for blogs and articles.
- Collect ‘Influencer’ and Industry Insights and adapt them for marketing initiatives.
- Assist in the creation of written, audio, video, and image content for marketing channels.
- Participate in marketing brainstorming sessions and offer creative ideas to engage the audience.
- Support the initiation and creation of a Company TikTok account
REQUIREMENTS
- Excellent verbal and written communication skills
- Good listening skills and attention to detail. Excellent Interpersonal skills
- Confident, ambitious, meticulous and driven
- Proactive, self-starter, sense of urgency, and attention to deadlines
- Highly curious and resourceful in the industry
- Ability to juggle several projects and/or tasks at once, set priorities, flexible and calm working under pressure
- Capability to run social media reports and utilize these analytics to increase engagement with our targeted audience
- Ability to edit videos and other content in Canva or similar software would be an advantage
- Knowledge of utilizing social media management and webpage tools such as Hootsuite and WordPress would be an advantage
QUALIFICATIONS
- Open to Bachelor Degree graduates or current Juniors and Seniors in relevant areas of study (ie-Marketing)
- Proficiency working with Google Workspace Suite and graphic design tools such as Canva is beneficial
- Ability to travel daily to Princeton, NJ office location
