Embedding a customer centric approach is an essential part of how we work at GSK with the aim of delivering the right content to the right customer through the right channels at the right time.  One way to drive relevance and value is to better understand and address the pain points customers might experience during their vaccination journey.

The Global Content Manager plays a critical role in helping the global brand commercial teams deliver content and solutions as well as understand content effectiveness in support of business objectives.

GSK is looking for an individual who can work well as part of a cross-functional global co-creation team working alongside the global commercial team.   The primary focus of the role will be to deliver high-quality insight driven global content for use by the Local Operating Companies (LOCs).  GSK Vaccines requires content managers with digital experience, ideally with pharmaceutical marketing experience and that know how to think in a Pharma/Medical/B2B customer journey. 

This role will provide YOU the opportunity to lead key activities to progress YOUR career.  These responsibilities include some of the following:

• Manage content through global copy approval process
• Ensure content meets best practice needs of core GSK digital channels and adheres to the GSK compliance, editorial and style guidelines
• Support Regions and LOCs to understand what is available from Global and how to use it (through a variety of communications channels and systems) 
• Support Global brand teams in preparation of content plans to be delivered throughout the year
• Support brand teams in setting KPIs to assess content effectiveness
• Support Global to understand what is being localized and how it is performing
• Assess opportunities for continuous improvement of Global tactics in current and future tactical plans
• Ensure continuous improvement by consolidating and sharing analytics and looking for opportunities to improve the quality of content

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Bachelor’s degree in any discipline
• 2 years of project management experience
• 2 years of experience analyzing data

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Experience in a pharmaceutical or healthcare digital marketing environment
• Microsoft Office expertise
• Google Digital Certification
• Self starter and able to make sound judgements and act decisively
• Experience building customer, content and user journeys
• Experience in email marketing, storytelling and web building
• Experience working with external creative agencies

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Why GSK?

At GSK, we have already delivered unprecedented change over the past four years, improving R&D, becoming a leader in Consumer Health, strengthening our leadership, and transforming our commercial execution. Now, we’re making the biggest changes we’ve made to our business in over 20 years. We’re on track to separate and create two new companies in 2022: New GSK with a leading portfolio of vaccines and specialty medicines as well as R&D based on immune system and genetics science; and a new world-leading consumer healthcare company of loved and trusted brands.​

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With new ambition comes new purpose. For New GSK, this is to unite science, talent and technology to get ahead of disease together – all with the clear ambition of delivering human health impact; stronger and more sustainable shareholder returns; and as a new GSK where outstanding people thrive.​

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Getting ahead means preventing disease as well as treating it. How we do all this is through our people and our culture. A culture that is ambitious for patients – so we deliver what matters better and faster; accountable for impact – with clear ownership of goals and support to succeed; and where we do the right thing. So, if you’re ready to improve the lives of billions, join us at this exciting moment in our journey. Join our challenge to get Ahead Together.​

If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at 1-877-694-7547 (US Toll Free) or 1 801 567 5155 (outside US).

GSK is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

At GSK, the health and safety of our employees are of paramount importance. As a science-led healthcare company on a mission to get ahead of disease together, we believe that supporting vaccination against COVID-19 is the single best thing we can do in the US to ensure the health and safety of our employees, complementary workers, workplaces, customers, consumers, communities, and the patients we serve. 

GSK has made the decision to require all US employees to be fully vaccinated against COVID-19, where allowed by state or local law and where vaccine supply is readily available. The only exceptions to this requirement are employees who are approved for an accommodation for religious, medical or disability-related reasons.

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