What are the responsibilities and job description for the Digital Marketing Associate position at Haymarket Media Inc.?
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PRI Healthcare Solutions (PRI), a division of Haymarket Media, is a company whose philosophy is quite simple: only by having the highest quality individuals can you produce the highest quality products, combining the best in content, design, technology, and client services.
We recognize individual talent and skill; we encourage personal and professional development; and we reward success.
If you believe that you have the talent, enthusiasm, and spirit and can match the exacting standards set by our employees, then we’d be delighted to welcome you to the team.
PRI is looking for a talented Digital Marketing Associate to join our growing team. We have offices in New York City and Paramus, NJ and offer flexible work from home options but will be remote until our offices reopen.
Job Overview:
The Digital Marketing Associate will work closely with the PRI Digital Marketing Manager in the development and implementation of marketing programs to deliver all digital campaign goals for Haymarket’s PRI Healthcare Solutions Division as well assist on other marketing initiatives.
Responsibilities:
- Coordinate efforts across internal teams and external partners to enable innovative marketing campaigns that achieve our business goals.
- Produce monthly reports for clients that detail project performance and KPIs (engagements, email performance, web analytics, etc.).
- Ensure campaigns are progressing, other team members are updated on progress, challenges are escalated, campaign concerns are addressed, and results are delivered on time and within budget.
- Analyzing campaign results and providing post-campaign reports.
- Monitor daily performance and spend of paid digital campaigns and update management
- Other marketing and project management initiatives, as assigned.
Requirements:
- BA/BS degree required in Marketing or Communications
- 1 year’s digital campaign management experience
- Understanding and experience with programmatic ad platforms
- Background in Medical or Pharmaceutical industry is a plus
- Experience with analytics and reporting platforms - Google Analytics is a plus.
- Proficient in Microsoft Excel and excellent presentation skills
- Basic understanding of digital campaign management and reporting
- Excellent written and verbal communication skills including creative/copywriting experience
- Strong attention to detail
- Demonstrated data analysis skills
- Excellent time management and communication skills
- Self-starter who can multitask, solve problems, and take ownership of projects
What We Offer:
- A competitive compensation package
- Paid annual vacation, holiday and sick time off
- Comprehensive health plans including medical, dental and vision
- Competitive 401(k) investment options and generous company matching program
- Life insurance
- Commuter benefits
- Employee referral awards
- Tuition reimbursement
- Training opportunities through industry-recognized programs
- A creative and passionate workplace and a fun, collaborative team environment
About PRI HCS:
As the US-based medical communications division of Haymarket Media, PRI Healthcare Solutions (PRIHCS) develops highly customized products for our pharmaceutical clients. The overarching goal is to develop impactful programs that elevate disease awareness and build brand affinity through scientifically-rigorous integrated marketing solutions. Our matrix client teams work tirelessly to ensure that our client‐centric solutions take full advantage of our scientific and clinical knowledge, key opinion leader relationships, industry intelligence, marketing expertise, creative and digital innovation, advanced data analytics, exceptional program management, and expansive print/web/mobile distribution channels through our premier network of affiliated Haymarket Media medical brands: MPR (Monthly Prescribing Reference), The Clinical Advisor, Oncology Nurse Advisor, Chemotherapy Advisor, and Renal & Urology News.
About Haymarket:
Haymarket has its heart and soul in publishing and media. Since the company was founded half a century ago, Haymarket has always prided itself on being a highly creative business, with an unrelenting focus on the quality of the products and the people. The philosophy has always been quite simple: only by having the highest quality individuals can you produce the highest quality products, combining the best in content, design, production and customer services. Globalization is opening up the world further and provides many opportunities for growth. Haymarket has offices around the world and many of the titles are now truly global brands. Haymarket serves a broad spread of business markets, from marketing to medicine to technology along with exhibitions and live events. Predicting the shape of the business in 3, 5, or 10 years is almost impossible; and the unpredictability is part of the appeal. Haymarket aims to be the perfect company to work with or for – we have the processes and attitude that ensure quality and consistency, and an entrepreneurial spirit that makes every day rewarding.
An equal opportunity employer, Haymarket Media does not discriminate in hiring or terms and conditions of employment because of an individual's race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status, or any other protected category recognized by state, federal, or local laws.