Marketing Manager

Marketing Manager

• Are you a creative problem-solver, eager to take the initiative, and excited about winning?
• Are you quick to take ownership of projects, while still collaborating with a highly motivated team?
• Do you want a role where you have meaningful input and responsibility at every stage of the client life cycle?

HealyKohler Design, Inc. (HealyKohler) is a Museum Planning and Exhibit Design company located in an emerging neighborhood of Washington DC, with easy access to the Maryland suburbs. We are seeking an experienced, full-time marketing lead who will work with our principals to elevate our brand and broaden our reach. Our clients include public and private museums, universities, military institutions, cultural centers, and sports institutions.

As a department of one, the primary responsibility of this position is to proactively find and develop new business opportunities, working closely with a dynamic team and an engaged leader. You’ll lead the proposal process for both invited and open-bid RFPs; represent HealyKohler in the market through networking, conferences, and research-based client targeting; develop and execute on a vibrant marketing plan; and be responsible for maintaining an active corporate presence on social media.

This role requires strong writing skills, confident interpersonal communication, and the ability to think strategically, as well as execute tactically.

Responsibilities

Lead the response to RFPs

• Represent HealyKohler at pre-bid meetings
• Advise on go/no go decisions
• Contribute to strategy development for winning bids
• Project manage the proposal process
• Prepare qualification statements, proposal packages, and presentations, including pricing

Create and manage marketing collateral

• Draft, edit, organize, and proofread collateral, including proposal content, project sheets, resumes, brochures, interview content, and presentations
• Ensure content is comprehensive, competitive, and client specific

Maintain industry and competitor awareness

• Identify client needs and suggest appropriate products/services
• Identify and track business opportunities
• Research trends

Represent HealyKohler in the market

• Deliver engaging presentations for both clients and prospects, often with colleagues
• Represent HealyKohler at conferences and marketing venues
• Organize conference booths including displays and marketing materials

Client relationships

• Cultivate new relationships, including through direct approaches to prospects, networking, and bid opportunities
• Maintain and nurture long-term trusting relationships with clients

Qualifications

Required:

• A degree in marketing, communications, English, graphics, or a related field
• Exceptional written and verbal communication skills
• 5 years’ experience in exhibit design, architecture, or related communities, familiarity with the museum/exhibit industry is preferred
• High level of proficiency with Adobe Creative Suite and Microsoft Office Suite
• Confidence and experience with social media and email marketing, as well as initiating client and prospect connections
• Strong organizational and time management skills, including managing multiple overlapping deadlines
• Strong skills in collaboration and managing up, as well as the ability to manage project assignments from start to finish with minimal oversight
• Must be competitive, outgoing, tenacious, and excited by a challenge

This role is 100% in-person, including both local and long-distance travel (10%) for pursuits and client connection.

• Cover letter
• Resume with salary requirements
• Portfolio including relevant work samples – a writing sample must be included
• Links to relevant online profiles or work

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

COVID-19 considerations:
HVAC system fit with Bipolar ionization , each work station has additional portable HEPA filter and masks are worn when moving about the office or in meetings.

Ability to commute/relocate:

• Washington, DC 20011: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Are you highly proficient with Adobe Creative Suite and Microsoft Office?

Education:

• Bachelor's (Preferred)

Experience:

• Marketing or related: 5 years (Required)

Work Location: One location