Digital Strategy Director

Helium SEO
Cincinnati, OH Full Time
POSTED ON 12/12/2024
AVAILABLE BEFORE 1/1/2025

Digital Strategy Director Job Description

Helium SEO is seeking an experienced enterprise-level Digital Strategy Director to manage a $1-2 million book of business with three to five clients. The ideal candidate will be responsible for maintaining an 85% retention rate and driving 20% year-over-year growth. This position is available either in-office at our Cincinnati location or fully remote.

Role Expectations:

  • Lead and manage a portfolio of 3-5 enterprise-level accounts.
  • Develop and implement strategies aligned with clients' business goals, focusing on ROI and long-term growth.
  • Grow revenue by 10-15% year-over-year while maintaining your book of business.
  • Analyze data, develop insights, and present monthly reports to clients, showcasing campaign performance and ROI.
  • Serve as the primary point of contact for all agency communication, managing expectations and driving alignment with all stakeholders.
  • Liaise between clients and the team of SEO, SEM, & CRO engineers, coordinating resources to achieve superior results.

Required Qualifications:

  • 15 years of experience in media, advertising, or marketing, with a significant portion in client service and/or account management roles.
  • 10 years managing Enterprise-level accounts at the specified revenue and media spend levels.
  • Demonstrated success in maintaining a 90% annual client retention rate for 3 years.
  • Deep expertise in media planning, strategy, digital marketing, programmatic, and social media.
  • Strong data analysis skills with the ability to interpret KPIs and analytics to drive campaign performance.
  • Expert-level communication skills (verbal and written) with a track record of building consultative relationships with VP/SVP/CMO-level marketing executives.
  • Proven ability to transform challenging clients into passionate advocates.
  • Strong problem-solving skills with experience in crisis management and creative solution development.

Preferred Skills and Experience:

  • Track record of growing client media budgets, upselling services, and introducing new capabilities.
  • Experience with SEO, SEM, and paid social advertising.
  • Familiarity with tools such as Ahrefs, Moz, SEMRush, Hubspot, and other SEO analytics platforms.
  • Certifications in Google Analytics, AdWords, and other industry digital marketing and analytics tools.

About You:

You are a highly skilled professional who thrives in a fast-paced, dynamic environment. You are extremely goal-oriented with a positive attitude and high energy. You understand the importance of self-improvement and constantly push yourself to achieve more.

You embody our core values:

  • Ensure Extraordinary Service
  • Provide Responsive Communication
  • Live by: If it is to be, It is up to me
  • Are Problem Solvers
  • Are Proactive
  • Under-Promise, Overdeliver
  • Achieve the North Star for our Clients

Compensation & Benefits:

We offer a highly competitive base salary along with comprehensive benefits, including:

  • Full medical and dental coverage (company covers up to 90% of medical premiums)
  • Retirement account with company match
  • Unlimited PTO
  • Collaborative and fun work environment

Join our dedicated team at Helium SEO and help us elevate the SEO industry one client at a time!

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