What are the responsibilities and job description for the Community Home Health/Hospice Liaison position at Human Touch Health Care?
Human Touch Home Health Care of Manhattan Beach has been providing quality care for over 10 years. Being able to receive care in one's own home provides a level of comfort, security, and independence. We are dedicated to helping families in Manhattan Beach and surrounding areas keep their loved ones in the home they love while receiving the care they need. We are looking for a sales professional-Community Home Health/Hospice Liaison whose primary function is to develop early and appropriate referrals by creating and sustaining business partnerships with referral sources.
Key Responsibilities:
- Demonstrate the principles of the sales process in a healthcare environment.
- Manage a territory, conduct sales calls, generate referrals, and build long-term relationships.
- Develop a clinical knowledge base to support sales activities.
- Communicate effectively with various healthcare disciplines, both verbally and in writing.
- Maintain reliable and appropriate transportation.
- Identify and develop new referral sources.
- Develop, implement, and evaluate quarterly and annual plans to achieve goals.
- Build relationships with hospice staff and ensure effective communication with referral sources.
- Analyze territory, establish sales goals, and write sales plans.
- Identify key referring physicians and personnel in hospitals, nursing homes, and managed care operations.
- Identify existing relationships with competitive organizations and set targets.
- Identify case management, HMO, PPO, insurance companies, and other payer referral sources.
- Obtain input from the Administrator & staff team for plan development.
- Develop specialty markets and action plans.
- Communicate written plans to the Executive Director of Marketing and Community Relations.
- Monitor, evaluate, and adjust plans as needed.
- Evaluate performance against plans and submit activity reports.
- Develop account management plans with staff input.
- Establish objectives for each call and evaluate results.
- Implement strategies for effective sales calls and presentations.
- Coordinate efforts with the Administrator and support promotional activities.
- Contact old and new referral sources and manage time effectively.
- Complete call reports.
Minimum Education Required:
- Bachelor's degree, preferred.
Pay: $60,000.00 - $70,000.00 per year
Minimum Experience Required:
- Five (5) years of experience in Healthcare Sales/Marketing or equivalent experience and training.
Knowledge, Skills, Abilities:
- Participate in center/agency surveys and required reports.
- Attend continuing education programs to stay updated and maintain certifications.
- Attend mandatory in-services.
- Honor patients' rights to fair and equitable treatment.
- Comply with corporate compliance programs.
- Report job-related hazards and follow safety regulations.
- Perform other duties as directed by the supervisor.
- Document and report complaints and service-related issues.
- Read clinical, sales, and professional journals, and internal policies.
- Join and participate in relevant organizations and associations.
- Assess training needs with the Community Relations Development Coordinator and develop a self-development plan.
Salary : $60,000 - $70,000