Paid Ads Specialist

Improve & Grow
Lancaster, PA Full Time
POSTED ON 3/10/2023 CLOSED ON 6/19/2023

What are the responsibilities and job description for the Paid Ads Specialist position at Improve & Grow?

You have been in the “trenches” and loved almost every second of it. You love to get into the details, understanding why something is or isn’t performing to expectations. You value the need to make decisions based on previous results while being as effective as possible with your client’s budget. You are results driven and a winner.

We are looking for a proven and experienced Paid Ads Specialist (we call it a PPC Specialist) who can not only understand our clients and their goals but can also empathize with their target audience.  Doing all of that in a workplace that cares about you as a person and wants to see you succeed is a huge bonus.  If you love having a direct impact on people and their businesses, we should talk.

Improve & Grow is committed to doing what we love – growing our clients’ businesses through online marketing in a way which is real, measurable, and impactful.  We also believe that personal growth is key to client success, and we are passionate about continuous improvement.  We build upon success and learn from our losses, enjoying our work while regularly finding ways to celebrate achievements. We believe in giving back to the community and do just that by donating a portion of our profits to causes our team members support, volunteering our time to non-profits, and sharing what we have learned with the digital marketing community.

Responsibilities:
  • Execute assigned Pay-Per-Click Ads tasks
  • Provide PPC strategy and insight for our client accounts
  • Conduct PPC audits and identify key opportunities
  • Set and maintain PPC standards, procedures, etc.
  • Stay current on PPC tactics/news
Qualifications:
  • 1-2 years of professional Pay-Per-Click Ads experience
  • 1 years working in a marketing/advertising agency preferred
  • Proficient in creating and managing PPC campaigns in 3 ad platforms
  • Working knowledge of PPC principles and best practices
  • Effective project management and problem-solving skills
  • Passion for personal and professional growth
What we bring to the table:
  • Hybrid Schedule
  • Profit-Sharing
  • Retirement Savings
  • Paid Leave
  • Community-Focused Team
  • Mentorship Relationship with Management
  • An Amazing Office Space
    • Modern, downtown space, close to great food
    • Relaxed environment that still gets stuff done
    • Equipment provided: Mac or HP… You make the call!
What you bring to the table:
  • Commitment to continual improvement, superior service, and effective communication with clients & team members
  • A love for all things detail with high-level Data Analyst skills
  • A high level of self-awareness
  • Project Management skill set with a problem-solving mindset
  • A professionally competitive nature
  • A results-driven approach to your work
 
Salary Range: $50K-$60K

  When your clients win, you win.
Apply now or call 717.993.4513



Related Skills/Experience: PPC, Pay-Per-Click Advertising, Marketing, SEM, Search Engine Marketing, Digital Advertising, Paid Ads, Paid Media

Salary : $50,000 - $60,000

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