Communications Specialist

Invisible Ventures
Sarasota, FL Full Time
POSTED ON 4/6/2024

Want to work with clients and their nationally recognized brands? ATLARGE is adding to our team of explorers and change-makers. We’re hiring a full-time communications specialist. Leading organizations partner with ATLARGE to drive their customer acquisition and recognition. We accomplish this by:

  • developing consumer-facing brands
  • marketing planning & execution
  • mapping customer engagement strategies
  • identifying & implementing tech platforms

 

We are seeking curious, innovative individuals who align with our core values: — Innovation — Authenticity—  Collaboration — Curiosity—  Excellence — Fun. ATLARGE is seeking a Communications Specialist to work alongside our experienced communications staff on a range of ambitious and innovative campaigns. Responsible for driving the storytelling and strategic direction of campaigns, an understanding of media relations, thought-leadership, internal communications, social media, and media buying are ideal skill sets. Our Communications Specialist is responsible for building awareness, audience growth, strategically conceptualizing communications goals and objectives, ensuring all deliverables are consistent with strategic plans. The ATLARGE communications team has a passion for the media, telling stories, strategic thinking, planning, and writing. Departmentally, the ATLARGE Communications Team is responsible for creating unique brand voices, consistent brand experiences and messaging, across internal and external clients. Our Communications Specialist is a valued multi-tasker with attention to detail and a strong command of the English language including grammar, punctuation, and spelling.

 

Responsibilities:

  • Write clear, persuasive marketing copy that meets both promotional and brand objectives, ensuring consistent quality and tone
  • Maintain the marketing content calendar for social media and email newsletters for the agency and/or partners
  • Work with the communications team to distribute content across all platforms to build brand awareness, promote specific campaigns, events, and programs, engage and build an online community
  • Manage content and distribution for media releases
  • Plan, develop, and launch interactive audience-building campaigns for the agency and/or clients
  • Expand social media presence on all relevant social channels with a view to amplifying the brand awareness, with a deep knowledge of analytics
  • Keep up on emerging marketing, social and communications trends and make recommendations about new opportunities to keep brands current
  • Developing content to tell brand stories across various media channels
  • Make strategic recommendations based on analytics and campaign performance
  • Attend industry and community-related events
  • Demonstrate interest in how media and communication strategies can continuously engage the community
  • Ability to shift voice dependent on brand
  • Excellent time management skills and the ability to multi-task while handling multiple projects for multiple clients

 

Desired Experience:

  • Bachelor’s degree in Communications, Journalism, or English with a minimum of 2 year’s content writing experience
  • Solid working knowledge and experiences with social media and digital marketing
  • Understanding of community behavior, content, and audience on social platforms
  • Working knowledge of Adobe Creative Suite
  • Understanding of Microsoft Office Suite and Google Docs
  • Ability to understand and utilize Google Analytics for data manipulation and reporting
  • Self-starter, highly collaborative, and able to work independently and in a team environment
  • Excellent presentation, verbal and written communication skills including networking and public speaking
  • Proven ability to manage multiple and varied tasks and projects
  • Willingness and drive to seek out and learn new technologies, skills and marketing practices

 

Awesome Extras:

  • Photography, videography and editing skills
  • Active experience in advertising or media buying within the community

 

Oh, and one more thing, please include a cover letter letting us know why you want you want to work with us.

Salary.com Estimation for Communications Specialist in Sarasota, FL
$123,370 to $158,898
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