What are the responsibilities and job description for the Audio Marketing Manager position at Jobot?
A Global computers and electronics manufacturer is seeking an Audio Marketing Manager to join their team!
This Jobot Job is hosted by: Erika Teer
Are you a fit? Easy Apply now by clicking the "Quick Apply" button and sending us your resume.
Salary: $90,000 - $130,000 per year
A bit about us:
A Global computers and electronics manufacturer is seeking an Audio Marketing Manager to join their team!
Why join us?
Competitive compensation and benefits, including health insurance, 401(k) with contribution, ongoing professional development and training, professional mentoring, and more!
Job Details
The Audio Marketing Manager will be primarily responsible for the omnichannel marketing strategy used to grow the Audio & Infotainment categories of the company. This position is essential to driving product demand and ultimately sales in these growth categories, by understanding the customer and developing effective messaging, training, and marketing strategies. This role will work with Product Development, Sales, Marketing, and DTC teams.
Key Responsibilities:
Develops and executes the omnichannel marketing plan with the intent of meeting and exceeding revenue goals in the Audio & Infotainment categories.
Gathers and analyzes industry information to identify changing consumer needs.
Responsible for crafting the product story on all mediums including social, website, email, press releases and video story boards and scripts.
Funnels consumer feedback into the Product Development and Tech Support process
Understands marketing KPIs by channel, how to measure ROI and the process for continuous campaign improvement.
Provides input into the video creative process.
Works with the Product Development team to understand the specifications of new products and translate those specifications into consumer relatable benefits.
Composes, evaluates, and conducts training on products and marketing activities.
Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
Works with external vendors to coordinate promotional items.
Works with sales to develop sales promotions with defined measures of success.
Develops a strategic industry event strategy with KPI metrics in place.
Requirements:
Good understanding of Car Audio Industry, its consumers, successful marketing tactics.
Excellent verbal and written communication skills.
Strong organizational skills and attention to detail.
Excellent presentation and product training skills.
Ability to translate product specifications into user benefits.
Ability to work on cross-functional teams.
Proficient with Microsoft Office Suite and Adobe Creative Suite.
Proficient in WordPress.
Proficient with all social channels including LinkedIn, Facebook, Instagram, TikTok and social scheduling tools such as HootSuite or similar.
Proficient in Eloqua or similar email marketing tool.
Required Education and Experience:
Bachelor’s degree in marketing, communications, business, or other relevant experience.
3-5 years of proven omnichannel marketing experience.
Knowledge of automotive aftermarket industry is a plus.
Hours – Full Time: 9am – 5pm (one hour lunch), Monday – Friday; Occasional evening and weekend work may be required.
Travel: 30% - To support category growth; including but not limited to industry events.
Interested in hearing more? Easy Apply now by clicking the "Quick Apply" button.
This Jobot Job is hosted by: Erika Teer
Are you a fit? Easy Apply now by clicking the "Quick Apply" button and sending us your resume.
Salary: $90,000 - $130,000 per year
A bit about us:
A Global computers and electronics manufacturer is seeking an Audio Marketing Manager to join their team!
Why join us?
Competitive compensation and benefits, including health insurance, 401(k) with contribution, ongoing professional development and training, professional mentoring, and more!
Job Details
The Audio Marketing Manager will be primarily responsible for the omnichannel marketing strategy used to grow the Audio & Infotainment categories of the company. This position is essential to driving product demand and ultimately sales in these growth categories, by understanding the customer and developing effective messaging, training, and marketing strategies. This role will work with Product Development, Sales, Marketing, and DTC teams.
Key Responsibilities:
Develops and executes the omnichannel marketing plan with the intent of meeting and exceeding revenue goals in the Audio & Infotainment categories.
Gathers and analyzes industry information to identify changing consumer needs.
Responsible for crafting the product story on all mediums including social, website, email, press releases and video story boards and scripts.
Funnels consumer feedback into the Product Development and Tech Support process
Understands marketing KPIs by channel, how to measure ROI and the process for continuous campaign improvement.
Provides input into the video creative process.
Works with the Product Development team to understand the specifications of new products and translate those specifications into consumer relatable benefits.
Composes, evaluates, and conducts training on products and marketing activities.
Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.
Works with external vendors to coordinate promotional items.
Works with sales to develop sales promotions with defined measures of success.
Develops a strategic industry event strategy with KPI metrics in place.
Requirements:
Good understanding of Car Audio Industry, its consumers, successful marketing tactics.
Excellent verbal and written communication skills.
Strong organizational skills and attention to detail.
Excellent presentation and product training skills.
Ability to translate product specifications into user benefits.
Ability to work on cross-functional teams.
Proficient with Microsoft Office Suite and Adobe Creative Suite.
Proficient in WordPress.
Proficient with all social channels including LinkedIn, Facebook, Instagram, TikTok and social scheduling tools such as HootSuite or similar.
Proficient in Eloqua or similar email marketing tool.
Required Education and Experience:
Bachelor’s degree in marketing, communications, business, or other relevant experience.
3-5 years of proven omnichannel marketing experience.
Knowledge of automotive aftermarket industry is a plus.
Hours – Full Time: 9am – 5pm (one hour lunch), Monday – Friday; Occasional evening and weekend work may be required.
Travel: 30% - To support category growth; including but not limited to industry events.
Interested in hearing more? Easy Apply now by clicking the "Quick Apply" button.
Benefits:
401K, Employee Events, Employee Referral Program, Flexible Schedules, Free Food and Coffee, Game Rooms, Life Insurance, Maternity/Paternity Paid Leave, Medical, Dental and Vision, On Site Cafeteria, Paid Holidays, Paid sick days, Parking , Performance bonus, Professional Development, Retirement / Pension Plans, Vacation/paid time off, Work From Home
About the Company:
Jobot
Company Size:
500 to 999 employees
Industry:
Broadcasting, Music, and Film
Founded:
2018
Website:
https://jobot.com/
Salary : $90,000 - $130,000
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