Advertising Director

Joplin, Missouri

The Joplin Globe seeks a talented and experienced Advertising Director to lead our advertising department and drive revenue growth.

We expect someone who understands the importance of community building, coaching sales people and keeping up-to-date with digital innovation. This person must have demonstrated success in driving print and online revenue and possess the ability to create and execute a multiplatform sales strategy that covers print, niche publications, websites, and mobile products.

Candidates must have results-oriented newspaper publishing experience. We expect someone who can nurture a culture of teamwork and superior customer service. Exceptional leadership, community involvement, organizational and communication skills are vital for this role.

Responsibilities

• Develop and execute innovative advertising strategies to maximize revenue generation and meet sales targets.
• Lead and motivate a team of advertising professionals, providing guidance, training, and support to ensure exceptional performance.
• Establish and maintain strong relationships with local businesses, agencies, and clients, fostering partnerships and driving advertising sales.
• Oversee the creation and implementation of effective advertising campaigns across print, digital, and other relevant platforms.
• Collaborate with the editorial team to identify opportunities for integrated advertising and sponsorship initiatives.
• Stay informed about industry trends, competitor activities, and emerging advertising platforms to maintain a competitive edge.

Requirements

• Proven track record of success in advertising sales and management, preferably within the newspaper industry or a related media organization.
• Strong leadership skills with the ability to inspire and motivate a team to achieve targets and deliver exceptional results.
• In-depth knowledge of advertising principles, market trends, and consumer behavior.
• Excellent communication and negotiation skills, with the ability to build and maintain relationships with clients and stakeholders.
• Proficiency in digital advertising platforms, social media advertising, and data analytics tools.
• Strategic thinking and problem-solving abilities, with a keen eye for identifying new business opportunities.
• Flexibility to adapt to a fast-paced and ever-changing media environment.

Benefits

• Competitive salary and commission structure, commensurate with experience and performance.
• Comprehensive benefits package  
• Opportunity to work with a dedicated and talented team in a dynamic and collaborative work environment.
• Opportunity for professional growth and career advancement.

The Joplin Globe is a five-day print newspaper. In addition to the newspaper, we publish a bimonthly magazine and a daily website, www.joplinglobe.com.

Located in the southwestern corner of Missouri, Joplin is a growing city of 52,000 people located in the counties of Jasper and Newton. Joplin is located at the beginning of the historic and scenic Route 66. It is a popular tourist attraction among travelers because of its breathtakingly impressive natural beauty and rich history and culture. The area offers a wealth of outdoor recreational opportunities, fascinating museums, charming antique malls, a fantastic waterfall, and an excellent quality of life. 

Interested candidates should send their resume, a cover letter explaining why they are qualified for the position and salary requirements to publisher@joplinglobe.com 

Salary : $75,900 - $96,100