Director, Paid Marketing

Kajabi
Irvine, CA Full Time
POSTED ON 8/26/2022 CLOSED ON 12/12/2022

What are the responsibilities and job description for the Director, Paid Marketing position at Kajabi?

About Us

We Make Knowledge Worth More.

Kajabi is an incredible place to work (if we do say so ourselves). We call our customers our Heroes because they are. We celebrate and support every one of them working to create a thriving business based on what they know and share with the world.

With our robust product features, Heroes have a single ecosystem in which they can publish, market, and sell online courses, membership sites, communities, and other digital products. Tens of thousands of entrepreneurs rely on Kajabi to build and manage their online businesses, and we are proud to have enabled these entrepreneurs to generate over $3.5 billion in sales from nearly 50 million customers to date.

Kajabi is at another inflection point. With over $100 million in revenue and a significant round of funding that values the company at more than $2 billion, we are writing the next chapter in our journey to build a great, enduring company that redefines the knowledge economy.

Learn more at www.kajabi.com.

Director, Paid Marketing

Remote, North America (with some travel to Orange County, CA)

We are looking for a candidate who is excited to embrace the opportunity to create a world class paid marketing capability and help accelerate the growth of the leading platform for knowledge entrepreneurs.  Reporting to the Vice President of Growth, you will be one of the key leaders in our business with responsibility for overseeing all of our online and offline paid media channels and budget.

The Impact you will make

This is a unique opportunity to join a mission-driven company at its next inflection point.  Following extraordinary growth over the past two years, we are now in a position to invest for scale.  To help us accelerate into the next chapter, you will:

  • Build a team of exceptional marketing professionals, creating a high impact, high performing group that loves our customers, data, learning and innovation
  • Define and deploy a paid media strategy that not only deliver leads, trials and customers efficiently, but does so in a way that builds our brand and helps to shape Kajabi’s place in the world
  • Constantly create new opportunities for high ROI investment through optimization, aggressive testing, innovation and channel expansion that pushes the efficiency curve to new boundaries
  • Assemble a strong foundation of tools, technology, measurement, data and processes that will allow us to scale paid media quickly, confidently and efficiently across segments, channels and markets

Attributes for Success

We are looking for a leader with a growth mindset.  Someone who can bring the deep expertise to make us really good and the deep curiosity required to help us become truly great.  You’ll likely be a great candidate if the following traits and experiences really resonate:

  • You are serious about putting customers in front
  • You know ROI driven paid marketing inside and out, and have the record to prove it
  • You are a widely admired manager and developer of people
  • You’ve had experience with lead funnels, subscription businesses and/or entering international markets
  • You know that brand is also a part of Performance Marketing
  • You are happiest building the plane while flying.  You’ve probably seen a startup or two, but you also know what scale looks like and how to get us there

Kajabi Team Benefits Package

  • Company paid premiums for medical, dental and vision insurance for self and family
  • Company sponsored HSA account
  • Company 401K, 100% match up-to 6% of employee contributions 
  • Equity 
  • Flexible vacation policy
  • Telecommuting 
  • Educational Allowances
  • Fitness incentives package
  • Company funded mental health resources
  • Wellness perks
  • Casual Dress

How To Apply

Sound like a good fit for you? Click apply, below!

  • Remote and local applicants welcome! 
  • Links - Send along any links that best showcase your experience, i.e. your portfolio, LinkedIn, blog posts, other writing samples, etc.

Kajabi LLC  is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, veteran status, or any other basis protected by applicable law. #LI-KC1

Salary : $4 - $100

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