Event Manager

Kline Franchising Inc
Cornelius, NC Full Time
POSTED ON 5/18/2024

BURN BOOT CAMP CULTURE 

 

Burn Boot Camp is one of the fastest growing fitness franchises in the nation and has experienced rapid growth since its founding in 2015. We move like our members - with purpose and fast paced. We aim to inspire, empower, and transform lives through community-based fitness.  

 

POSITION OVERVIEW 

 

As the Event Manager, you will report to the COO and assist  with sponsorship and event development for internal and external events. 

 

You will work closely with the marketing and operations department to communicate and promote Burn Boot Camp’s mission and value proposition through events and sponsorships. You will assist in executing events and developing the communications to increase awareness of these initiatives to garner participation from sponsors, Members, Non-Members, and Franchise Partners.   

 

You will be a strong communicator, have experience working with sponsorship acquisition and creating event marketing communications and plans, and always deploy excellent attention to detail. 

 

ACCOUNTABILITY 

 

  • Event Execution
    • Summit 
    • Member Summit 
  • Franchise Development Events 
  • Athlete Games 
  • Mark of Excellence 
  • Fire Club 
  • Sponsorship Execution

 

ROLES AND RESPONSIBILITIES 

 

Reporting to the COO, the Event Manager will be responsible for (but not limited to the following):  
 

  • End to end event execution: 
    • Working with subject matter experts (SME’s) for successful event management
  • Develop sponsorship tiers, proposals, and packets to assist with securing and executing sponsorships for internal and external events
  • Build relationships with sponsors, vendors, event partners and community leaders and identify new sponsors to grow partnership network
  • Collaborate with cross-departmental teams, management and vendors to ensure successful communication and execution of the events  
  • Support marketing and promotional strategy utilizing email to grow participation  
  • Track and analyze KPIs such as attendance, engagement and revenue for events and overall dollars secured through sponsorship acquisition
  • Work with marketing to develop necessary assets to support all event activations such as program briefs, overviews, system-wide communications and marketing materials
  • Travel to events and manage on-site execution
  • Lead presentations and present information to system as needed
  • Additional responsibilities, as assigned by manager

 

MEASURABLES  
 

  • Help increase overall brand awareness and attendance to events by assisting with internal and external event execution and communication. This measurable can be defined by the amount of event attendees, sponsorship dollars secured, and the percentage to goal of the company’s annual KPIs.

 

QUALIFICATIONS 

 

Required Qualifications 

  • Bachelor’s degree in related business field. 
  • 2-4 years of experience in event development, execution, and sponsorship acquisition 
  • Experience developing sponsorship proposals and marketing communications that drive results and achieve business goals
  • Project management experience or Project Management Professional Certification. 
  • Ability to meet deadlines in a fast-paced environment and balance multiple projects  
  • Strong interpersonal skills and ability to work well in a team environment  
  • Excellent project management and organizational skills 
  • Excellent oral/written communication and high level of attention to detail   
  • Proactive, reliable, and organized approach to work   
  • Excellent proofreading and editing skills, copywriting skills are a plus  

 

Preferred Qualifications   

  • Experience working in health/wellness industry  
  • Passion for fitness, health and nutrition, enthusiastic about Burn Boot Camp’s mission  
  • Eager to learn and grow, with a commitment to thoughtful problem solving  
  • Ability to manage time and multiple priorities for internal and external partners  
  • Experience in Wrike or other project management platform

 

This position description is not intended to be and should not be construed as an all-inclusive list of responsibilities, skills or working conditions associated with this position. While this description is intended to accurately reflect the position's activities and requirements, management reserves the right to modify, add or remove duties as necessary. 

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