Account Executive

Job Title: Department Store Account Executive – Sales (Yves Saint Laurent & Giorgio Armani)

Division: LUXE

Location: Field/Remote

Reports To: Regional Sales Director

Who We Are:

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oréal Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of 21 brands including major brands, highly aspirational and multi-expert, such as Lancôme, Yves Saint Laurent, and Giorgio Armani.

Job Description:

The Account Executive is accountable for delivery of retail sales per door and corporate goals through management of a team of coordinators, beauty advisors, and retail sales specialists. The Account Executive will also be responsible for building & maintaining store-level relationships to improve partnership and delivery of brand goals.

Leadership and Development

• Attract, retain, & develop talent in alignment with brand goals/talent needs
• Coordinators, Beauty Advisors, and Retail Sales Specialists
• Provide in the moment coaching & development for selling teams

Business Analysis, Strategy and Budgeting

• Build and maintain relationships with local retailers & store leaders to align priorities, strategize & problem solve; lead and prepare retailer presentations
• Retail Sales Specialist budgets (ex: ROI) to deliver against brand strategies & targets; monitor & adjust based on business performance
• Identify opportunity areas (e.g., growth/under-penetration) and develop door strategy business case to shift or increase investment
• Analyze daily, monthly and seasonal brand and brand competitor performance within territory to inform strategies
• Schedule call cycle visits based on door count/assessment

In Store Planning and Execution

• Identify and ideate opportunities for innovation within local market; act with an entrepreneurial mindset to grow brand business and volume
• Manage the planning and execution needs of each retail store, overseeing visual weeks, seasonal & visual week events and product launches (note: AEs to spend 80% of time in field)
• Lead strategic planning, negotiating and sales execution of all in store events for territory and top brand beauty and fragrance doors

What We Are Looking For:

Required Qualifications:

• Bachelor degree and minimum of 3 years experience in cosmetic or retail management
• Self-motivated, results oriented, and a creative thinker
• Strong communication, presentation and organizational skills
• Analytical in approach to identifying opportunities
• Proven experience in motivating and training sales staff
• Proficient computer skills necessary – Microsoft Office (Word, Excel, PowerPoint, Outlook, TEAMS)

Judgment and Decision Making
Supervision for the Account Executive position is intermittent. AE will maintain regular communication with the Regional Sales Director through e-mail and phone as needed.

Essential Physical Requirements
Ability to lift and carry 50 pounds.

Financial Scope
-Annual Budget Responsibility: personal T&E budget, freelance budget, training budgets, ISD budgets.
-Annual Revenue Responsibility: this will depend based on the volume of the territory

Essential Duties and Responsibilities

1. In-store seasonal planning and execution - 15%
Coordinate seasonal events for national accounts. Plan and negotiate product launches with store manager, department manager and account management. (District Merchants, Regional Merchandise Managers, Visual Managers, Regional Cosmetic Managers, Directors of Stores) to ensure maximum visual effect and sales performance. Plan, communicate and execute all in-store events.

2. Business Analysis - 10%
Responsible for daily, monthly and seasonal tracking of total retail performance within territory. Must maintain knowledge of the trends of individual business segments and all of the key business drivers within each segment. Monitor competitive activity and competitive retail performance within fragrance/beauty department. Ensure that market share objectives are being met.

3. Meetings and Presentations - 5%
Prepare and carry out seasonal retailer presentations. Participate in and/or organize regional retailer strategy meetings.

4. Maintain counter quality and merchandising - 5%
Monitor cleanliness of the counter stock and display units and hold beauty advisors accountable for counter quality requirements. Execute and maintain all merchandising standards.

5. Maintain budget - 5%
Maintain seasonal freelance budget, including sourcing freelancers, booking for appropriate events and executing their payments within the seasonal budget. Process T&E in a timely manner and within 5% the guidelines.

6. Communication- 5%

Weekly communication with Regional Sales Director regarding business performance & stock conditions. Communication with store management regarding event performance, retail opportunities and training.

7. Monitoring of Stock -5%

Work with Planning team to identify opportunities with stock levels. Communicate stock needs/concerns and track incoming shipments to ensure timely arrival in store.

8. Training and Development -30%

Coach Beauty Advisors and Retail Sales Specialists to increase sales by making sure s/he is fulfilling all the responsibilities. Teach Beauty Advisors & Retail Sales Specialists how to maximize productivity by developing selling skills, customer service skills, booking events and product demonstration.

9. Sourcing/hiring/talent assessment-15%

Consistently source and interview candidates for Beauty Advisor & Retail Sales Specialist positions. Assure we have the best talent based on brand goal achievement, productivity (SPH, IPT, and AUS), selling skills, client registry level and quality, customer service, etc. Maintain accurate records on Demo system to reflect correct staffing in stores with Demo arrangements.

10. Social Media -5%

AE to build their own social profile through organic content and reposting of corporate content a minimum of 3x a week.

Development of RSS/Specialist on their social channels, providing assets, #tags & calendar to post

Required Competencies:

• Demonstrates respect, develops others, enriches team dynamics
• Listens and communicates effectively, actively networks
• Reasons from multiple perspectives, makes decisions
• Conveys energy, focuses on results, acts with integrity
• Shows curiosity, imagines creative solutions, promotes team creativity
• Takes initiative, focuses on customers, improves business performance, develops a vision
• Focuses on quality, builds knowledge of the beauty business, understands beauty

Please note: This job description does not list all duties of the job. Employees may be asked by management to perform other duties. The employer has the right to revise this job description at any time.

Additional Benefits Information As Follows:

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Employee Resource Groups (Think Tanks and Innovation Squads)
• Access to Mental Health & Wellness Programs

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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