What are the responsibilities and job description for the Marketing Implementation Associate position at LyntonWeb?
At LyntonWeb, Client Success is our #1 goal. We're not your typical marketing agency. Our roots lie in Houston, Texas, but extend through 7 states and four time zones. We are technology and inbound marketing fanatics, who serve clients all over the world focusing on Inbound Website Redesigns, Marketing Retainers, and CRM Integration.
The Marketing Implementation Specialist will be responsible for working with our agency team to develop, execute, track and report on inbound marketing campaigns using the HubSpot platform. You will be matched up with a HubSpot Strategist to work as a team on client accounts.
Candidates can be located anywhere in the United States and have a comfort with working remote.
- Write and implement lead nurturing and demand generation campaigns utilizing HubSpot’s automation software (includes building landing pages, thank you pages, emails, etc)
- Build and test segmented lists and complex workflows based on audience behaviors like offers downloaded, site pages visited and emails opened
- Understand the entire buyer’s journey from awareness, consideration and decision stages to implement lead nurturing campaigns that move leads down the sales funnel
- Build monthly and quarterly HubSpot campaign reports for further strategic analysis
- Support marketing efforts to drive traffic to website, converting that traffic into new leads, and nurturing those leads to close into customers
- Setup A/B tests to effectively improve conversion rate optimization
- Setup field mappings within HubSpot connect
Qualifications:
- Must have experience using HubSpot
- Knowledge in Google Suite
- Understanding of inbound marketing methodology
- Exceptional analytical and technical skills
- Basic HTML knowledge
- A high commitment to customer satisfaction
- Phenomenal organizational skills
- Keen eye for detail
- The ability to thrive in a fast-paced agency environment
Bonus:
- Experience building Databox reports
- Experience working remotely
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Salary : $61,700 - $78,100