Product Marketing Manager, Enterprise

San Francisco, CA Full Time
POSTED ON 3/8/2024

Who we are:

MasterClass is the streaming platform where the world’s best come together so anyone, anywhere, can access and be inspired by their knowledge and stories. We put you in the room with the creators, thinkers, makers and leaders who have changed the world, so that you can change yours.

Members get unprecedented access to 150 instructors and classes across a wide variety of fields, including Arts & Entertainment, Business, Design & Style, Sports & Gaming, Writing and more. Step into Nas’ recording studio and Gordon Ramsay’s kitchen, and go behind the big screen with James Cameron. Design your career with Elaine Welteroth, get ready to win

with Lewis Hamilton, perfect your pitch with Shonda Rhimes and discover your inner negotiator with Chris Voss.

It's a pivotal time for MasterClass – and we want you to be a part of the journey. With a HQ in San Francisco, and offices Los Angeles and Waterloo, Ontario, we are looking to expand our team to support the business. 

If you want to help make an impact on our members' lives – we want to hear from you!

 

What we are looking for:

In this role you will be an integral part of the Enterprise Marketing team, helping grow adoption of the MasterClass at Work product suite. You will be developing and executing comprehensive marketing plans aligned with business objectives, supporting the positioning, insights, and marketing strategy for MasterClass at Work products.

If you are passionate about shaping the future of online learning and have a track record of success in enterprise product marketing, we invite you to join our dynamic team. 

Apply now to be a key player in driving the growth and success of MasterClass at Work.

 

What You Will Do:

  • Work collaboratively with product and marketing teams to create value propositions and positioning, launch and drive adoption of new products and features through sales enablement, events, webinars and lifecycle marketing
  • Help define  integrated marketing strategy and creative positioning for new Enterprise class launches
  • Work cross-functionally to develop audience insights, messaging, and content for current and new products
  • Use data and insights to guide launch strategy and optimization recommendations

 

About You:

  • 4-6 years of product marketing experience with a focus on enterprise or B2B or B2B2C solutions
  • Experience in smaller, agile, fast moving atmospheres
  • Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to collaborate effectively with cross-functional teams, especially Sales, Content and Product 

 

At MasterClass, we believe we put our best work forward when our employees bring together ideas that are diverse in thought. We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law. In addition, MasterClass will provide reasonable accommodations for qualified individuals with disabilities.  If you have a disability or special need, we would like to know how we can better accommodate you. #LI-EC1

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