Marketing Manager

McKinstry
Seattle, WA Full Time
POSTED ON 3/28/2024 CLOSED ON 4/22/2024

What are the responsibilities and job description for the Marketing Manager position at McKinstry?

Build the future, spark innovation and align your career with purpose.

McKinstry is innovating the waste and climate harm out of the built environment and creating lasting impact. Together, we’re building a thriving planet.

Buildings are a leading contributor to the climate crisis, generating nearly 40% of total global energy-related carbon emissions. We’re making a lasting impact on our industry and within our communities by addressing the climate, affordability and equity crises through:

  • renewables and energy services
  • engineering and design
  • construction and facility services

To get where we’re going, we need big thinkers, problem solvers and collaborative mindsets. Does that sound like you?

The Opportunity with McKinstry

We are adding a Marketing Manager to our growing Enterprise Sales and Marketing division in Seattle, Washington.  Additionally, some responsibilities you will have include:

Marketing Management

  • Manage, plan and position McKinstry’s production workload, including:
    • Write and design proposal and project pursuit content.
    • Ensure proposal deadlines are met by establishing priorities and target dates for information gathering.
    • Develop win strategies and differentiators, working hand-and-hand with sales staff and BD leadership.
    • Update and maintain current resumes, project descriptions, narratives, photography, and other collateral and marketing materials.
    • Read and analyze RFQ/RFP’s and edit proposal content for readability, consistency, clarity, and compliance with requirements.
    • Manage strong working relationships with sales staff and BD leadership to ensure proposal input is accurate, compelling, and timely.
    • Prepare presentations for interviews and help coach sales staff on presentation skills.
    • Conduct post-mortems on key opportunities to identify and act upon areas of improvement.
  • Engage with line of business and/or business unit leaders to develop and influence winning strategies and messaging to effectively position McKinstry to win the right work.
  • Act as marketing partner to business units to understand ongoing business needs and effectively implement processes to meet those needs.
  • Understand the clients, industry trends, and strategy needed to win work for McKinstry
  • Maintain knowledge of the AEC industry, including the key clients, our capabilities, staff, and primary competitors.
  • Manage improvement processes for marketing team.
  • Ensure company-wide adherence to brand standards.
  • Clear understanding of McKinstry’s strategic initiatives and drive these messages into client-facing communication and marketing materials.
  •  Lead strategic marketing planning and execution for new McKinstry initiatives and markets.
  • Oversee marketing programs and project workload and lead cross-functional teams and internal resources with limited to no supervision.
  • Serve as McKinstry SME for direct client communications and sales strategy for line of business and/or operating company.
  • Train on enterprise marketing standards, tools, and best practices.

People Management

  • Recruit and hire staff.
  • Set performance goals and conduct performance evaluations for assigned staff.
  • Provide supervision, mentorship, and motivation to assigned staff.
  • Be a model for clear and effective communication and collaboration across the business.
  • Assign production workload and oversee quality of deliverables for assigned staff.
  • Track and report on staff utilization, productivity, and workload metrics.

What You Need to Succeed at McKinstry

  •   Required to work in person at McKinstry’s Seattle office
  • Bachelor’s Degree or equivalent work experience required
  • 10 years of working experience in a marketing or communications role in architecture, engineering or construction (AEC) industry or similar capacity required.
  • Seasoned management professional with 4 years of experience managing marketing or communications professionals required.
  •  Demonstrated success effectively interacting with senior leaders and managing strategies and projects that connect to business outcomes.
  • Experience responding to RFQs, RFPs and developing/facilitating presentations required.
  • Expertise in writing, proofreading and editing required.
  • Advanced knowledge of Microsoft Office Suite ‐ Word, Excel, PowerPoint, Outlook required; working knowledge of SharePoint and Salesforce preferred.
  • Strong working knowledge of Adobe Creative Suite products preferred.
  • Proven ability to lead cross-functional teams and mentor and train staff.
  • Demonstrated ability to hold others accountable to deadlines, assignments, produce excellent results, and maintaining attention to accuracy and detail.
  • Excellent customer service skills.
  • Strong organizational, analytical, and problem-solving skills.
  • Ability to multi-task and meet deadlines required.
  • Excellent time management and organizational skills required.
  •  Strong verbal communication skills required.
  • A team-player mindset with the ability to work independently required.
  • Understanding of the AEC industry and marketing fundamentals required.
  • A willingness to learn and work above and beyond required.
  •  A collaborative mindset required.

PeopleFirst Benefits

When it comes to the basics, we have you covered:

  • Competitive pay
  • 401(k) with employer match and profit-sharing plan
  • Paid time off and holidays
  • Comprehensive medical, prescription, dental, and vision with low or zero deductible options and low out of pocket maximums

People come first at McKinstry, and we go beyond the basic benefits with:

  • Family formation benefits, including adoption and IVF assistance
  • Up to 16 weeks paid parental leave
  • Transgender inclusive benefits
  • Commuter benefits
  • Pet insurance
  • “Building Good” paid community service time
  • Learning and advancement opportunities via McKinstry University
  • McKinstry Moves onsite gyms or reimbursement for remote workers

See benefit plan documents for complete details.

If you’re driven by our vision to build a thriving planet together, McKinstry is the place to build your career.

The pay range for this position is $80,100- $134,400 per year; however, base pay offered may vary depending on job-related knowledge, skills, and experience. Base pay information is based on market location. A bonus may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered.

The McKinstry group of companies are equal opportunity employers. We are committed to providing equal employment opportunities to all employees and qualified applicants without regard to sex, gender identity, sexual orientation, age, race, color, creed, marital status, national origin, disability, veteran status, genetic information or any other basis protected by law. This policy applies to all terms and conditions of employment including, but not limited to employment, advancement, assignment, and training. This commitment to Equal Employment Opportunity is made equally as a social responsibility and as an economic and business necessity.

McKinstry is a drug-free workplace. Employment is contingent upon successfully passing a pre-employment drug and alcohol test, complying with the requirements of the Immigration Reform and Control Act and a Confidentiality Agreement, in addition to successful outcomes of background and reference checks.

Applicants for this role will only be considered if they possess current US Work Authorization, and do not require employer-sponsored VISA support to begin or remain in this role.

#LI-MP1

Salary : $80,100 - $134,400

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