What are the responsibilities and job description for the Director of Digital Marketing, Corporate Marketing position at Micron Technology, Inc.?
Our vision is to transform how the world uses information to enrich life for all .
Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever.
Microns corporate marketing team is looking for a leader for its digital marketing team to own and drive the digital marketing strategy to grow our brand awareness, reach, and engagement with all our stakeholders. Reporting to the Vice President of Corporate Marketing, this role will drive a significant impact for Microns digital presence across social media networks, media and partner websites, advertising platforms, and paid and organic channels.
Role and Responsibilities:
Manage and lead a team of digital marketers, analysts, and agencies. This role will oversee the strategy, planning, development, and execution of inbound and outbound digital marketing efforts including web properties, search engine optimization (SEO), search engine marketing (SEM), paid digital media, and social media.
Key Deliverables :
Set strategic and operational plans for the digital marketing function, including objectives, success metrics, resources, budget, and prioritization of initiatives to maximize impact.
Manage the hiring, developing and retaining of marketing talent
Drive growth in traffic, engagement, and community size across all digital platforms
Test and optimize digital campaigns by message, channel, region and market segment; prioritize digital spend across paid channels based on priorities and whats working well.
Manage our corporate website to drive a strong brand presence and qualified leads, coordinating closely with Product Marketing, Communications, Marketing Operations and other internal stakeholders
Partner closely with corporate communications, marketing campaigns, and creative teams on content and messaging to promote.
Work closely with marketing operations team on full-funnel reporting and analytics of digital success metrics.
Create best practices and earn adoption in North America, EMEA, and APAC regions.
Collaborate with teams across Micron to maximize return on investment (ROI) from our digital marketing efforts
Own and optimize the Digital Marketing budget including forecasting and tracking expenses.
Requirements:
12 years of digital marketing experience
Social media expert and a digital marketing thought leader who can articulate best practices and strategies for a corporate brand
A successful history of owning, developing, and communicating long-term vision and goals that drive strategies for growing awareness, reach, and engagement across a portfolio of social and web channels
Experience with search engine optimization (SEO), search engine marketing (SEM), and online advertising
Experience in growing and managing a global team and comfortable in a fast-paced global business environment
Strong leadership skills with ability to influence stakeholders
Proven ability to build and deploy robust multi-channel digital plans with demonstrated growth and success.
Comfortable with ambiguity and successfully juggle multiple assignments at once with tight deadlines.
Exceptional prioritization, problem-solving, and project management skills
Superior communication skills with demonstrated ability to navigate a complex organization and generate buy-in for ideas and plans.
The US base salary range that Micron Technology estimates it could pay for this full-time position is:
$134,000.00 - $269,000.00
Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries of the position across all US locations. Within the range, individual pay is determined by work location and additional job-related factors, including knowledge, skills, experience, tenure and relevant education or training. The pay scale is subject to change depending on business needs. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Additional compensation may include benefits, discretionary bonuses and equity.
As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future. We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget. Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave. Additionally, Micron benefits include a robust paid time-off program and paid holidays. For additional information regarding the Benefit programs available, please see the Benefits Guide posted on Benefits | Micron Technology, Inc ([ Link removed ] - Click here to apply to Director of Digital Marketing, Corporate Marketing is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.
To learn more about Micron, please visit micron.com/careers
US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Microns People Organization at [ Email address blocked ] - Click here to apply to Director of Digital Marketing, Corporate Marketing or
Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards.
Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron.
Recommended Skills
- Advertising Campaigns
- Brand Awareness
- Brand Identity
- Business Communication
- Communication
- Data Analysis
Salary : $134,000 - $269,000