Membership Engagement Director

Mt. Pleasant Area Chamber of Commerce
Mount Pleasant, MI Full Time
POSTED ON 5/26/2024

MEMBER ENGAGEMENT DIRECTOR

Job Description


This position is responsible for coordinating events, social media, and marketing for the Chamber of Commerce. The communications and social media aspect will assist the President in the Chamber’s external marketing and communications strategies. These duties will include sharing of public information, brand management, image development, and developing promotional programs to support the Chamber’s role in economic and community development. Event management duties include the planning and execution of all events. This position will also help the Chamber team acquire new members.

  

Specific Duties:

• Responsible for helping to coordinate the Chamber’s various communication efforts to ensure that they reflect the Chamber’s philosophy and messaging. 

• Support brand management for Chamber-related assets and activities, working directly with the President.

• Assist in preparing scripts, presentations, marketing materials, fact sheets, media advisories and releases and other communication tools for the Chamber news, events, and social platforms.

• Manage social media and digital communications strategies for Mt. Pleasant Area Chamber of Commerce, to help promote members, Chamber events, workforce, and announcements.

• Stay up to date on Chamber events and workforce initiatives to better inform our members and community. 

• Assist with writing and production of Chamber publications.

• Play a vital role in new member acquisition. 

• Serve as the Staff Liaison for the Ambassador Committee. Responsible for coordinating ribbon cuttings and member celebrations. 

• Serve as the Staff Liaison for the Young Professionals Network. Responsible for communicating, corresponding, and assisting with YPN events. 

• Develop and execute all event-marketing elements (i.e., web advertising, print, posters, fliers).

• Plan and execute, with the support of the Chamber Staff events.

• Provide support to all Chamber special events including but not limited to securing sponsorships, selling tickets, assisting chamber staff in execution, permitting on-site staffing, food and beverage, event graphics, event volunteers, and any other necessary team function to ensure the success of events.

• Support the development and implementation of external strategies to engage members and community stakeholders.

• Support cooperative working relationships with news media and key image stakeholders to increase the level of interest in Chamber activities.

• Work collaboratively with Chamber staff and President on advertising and promotional communication projects, including print, electronic, special events and direct mail.

• Create, develop, and execute events that meet the Chamber membership's goals and strategies.

• Assist in creating a budget for each event.

• Work to complete events and projects through the Mt. Pleasant Area Chamber of Commerce Foundation. 

• Keep all internal calendars updated with accurate event specific information. 

• Complete each event within the agreed upon budgeting parameters. 

• Conduct a debrief meeting and capture feedback from event committees.

• Perform post-event analysis to determine future event improvements and feasibility.

• Other duties as assigned.


Knowledge, Skills, and Abilities:

• Superior attention to detail and sound organizational skills necessary.

• Comfort with multi-tasking in a deadline-driven environment.

• Detail, innovative, and people oriented.

• Must be able to function as a team player.

• Proven ability to articulate and communicate clearly in both written and verbal delivery methods.

• Aptitude to adapt to changes and reprioritize while managing numerous competing, changing details and demands.

• Strong interpersonal skills required, including establishing and maintaining positive relationships and excellent customer service skills.

• Ability to work and collaborate effectively in a diverse work group, as well as independently with minimal supervision.

• Excellent copywriting, editing, and proofing skills. 

• Knowledge of Social Media engagement.

• Knowledge of Constant Contact Marketing System and Canva.

• Proficient in the following: Microsoft Word, Excel, and PowerPoint.

• Real-time training in the membership database, Chamber Masters, will be provided.


Preferred Requirements:

• Preferred Bachelor’s Degree in public relations, event planning, marketing, or communication preferred.

• 3 years of communications, and/or media relations

• Must be available to work some evenings and weekends as needed.

• Passion for service to the community and its economic growth.

• Valid driver’s license.


Employment Type:

Full-time, Exempt

Please email resume and cover letter to lconway@mt-pleasant.net.

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