OP2 Labs, a leading consumer goods company and 4X INC 5000 fastest-growing company, is seeking a Marketing Specialist with 3-5 years of experience, ideally in the health and wellness or related consumer goods sector. This role requires a dynamic individual who can implement and manage marketing strategies that align with our business goals and enhance our brand presence.
Responsibilities:
Develop and execute marketing campaigns across various channels, including digital, social media, and email, to increase brand awareness and sales
Collaborate with internal teams and external partners to create compelling marketing materials and promotional content
Conduct market research to identify trends, customer insights, and new opportunities for growth
Analyze campaign performance and adjust strategies as necessary to achieve marketing objectives
Manage content creation, distribution, and maintenance across all platforms, ensuring consistency with brand guidelines
Assist in organizing and coordinating marketing events and product launches
Manage the Frog Fuel and ProT GOLD influencer outreach program
Requirements
Degree not required; OP2 values skills and experience over education
3-5 years of experience in a marketing or advertising related role
Located in or near the DFW area - while the position is predominantly remote, periodic travel to the office will be required
Strong understanding of traditional and digital marketing tools and strategies
Proven track record of creating and implementing successful marketing campaigns
Proficient in marketing research and statistical analysis
Excellent communication and organizational skills
Additional Requirements:
Previous experience with ClickUp, Air and Klaviyo is preferred
Adaptable and enthusiastic about working in a fast-paced startup environment
Ability to manage multiple projects simultaneously with high attention to detail
Strong problem-solving skills and the ability to work under tight deadlines
Benefits
Competitive Salary DOE
Incentive Based Bonus
Medical, Dental, and Vision.
Monthly product subscription and family purchase discounts.
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